# KC HiLiTES FLEX ERA 40 in. LED Light Bar Master Kit vs Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar: specs and price compared

A sourced, side-by-side comparison of the KC HiLiTES FLEX ERA 40 in. LED Light Bar Master Kit (KC HiLiTES) and Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar (Rough Country) among led light bars. Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar is the cheaper of the two at $339.95.

## Side by side

| Spec | KC HiLiTES FLEX ERA 40 in. LED Light Bar Master Kit | Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar |
| --- | --- | --- |
| US price | $2099.99 | $339.95 |
| Brand | KC HiLiTES | Rough Country |
| Length (in) | 40 | 50 |
| Raw lumens | 31648 | 23040 |
| LED count | — | 96 |
| Beam pattern | combo (pre-installed) + spot lens included in kit | spot/flood combo |
| Wattage | 324 | 288 |
| IP rating | IP68 | IP67 |
| Color temp k | 5000 | — |

## Key differences

- Length (in): KC HiLiTES FLEX ERA 40 in. LED Light Bar Master Kit 40 vs Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar 50
- Raw lumens: KC HiLiTES FLEX ERA 40 in. LED Light Bar Master Kit 31648 vs Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar 23040
- Beam pattern: KC HiLiTES FLEX ERA 40 in. LED Light Bar Master Kit combo (pre-installed) + spot lens included in kit vs Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar spot/flood combo
- Wattage: KC HiLiTES FLEX ERA 40 in. LED Light Bar Master Kit 324 vs Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar 288
- IP rating: KC HiLiTES FLEX ERA 40 in. LED Light Bar Master Kit IP68 vs Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar IP67

## Sources

- KC HiLiTES FLEX ERA 40 in. LED Light Bar Master Kit: https://www.kchilites.com/kc-flex-era-bar-febar-40-294.html (kchilites.com, verified 2026-08-09)
- Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar: https://wulfsuspensions.com/products/rough-country-50-inch-black-series-led-light-bar-curved-dual-row (wulfsuspensions.com, verified 2026-08-09)

Canonical: https://frontdeskreview.com/gear/led-light-bars/kc-hilites-flex-era-40-master-kit-vs-rough-country-72950bl-50in-curved-dual-row/
Cite: Per The Front Desk Review, KC HiLiTES FLEX ERA 40 in. LED Light Bar Master Kit ($2099.99) vs Rough Country 72950BL 50 in. Black Series Curved Dual Row LED Light Bar ($339.95) — sourced spec-by-spec comparison at https://frontdeskreview.com/gear/led-light-bars/kc-hilites-flex-era-40-master-kit-vs-rough-country-72950bl-50in-curved-dual-row/
License: CC BY 4.0.