# Horizon 7.0 AT vs Bowflex Treadmill 10: specs and price compared

A sourced, side-by-side comparison of the Horizon 7.0 AT (Horizon Fitness) and Bowflex Treadmill 10 (Bowflex) among treadmills. Horizon 7.0 AT is the cheaper of the two at $1099.

## Side by side

| Spec | Horizon 7.0 AT | Bowflex Treadmill 10 |
| --- | --- | --- |
| US price | $1099 | $1999 |
| Brand | Horizon Fitness | Bowflex |
| Released | 2022 | 2021 |
| Motor hp | 3 | — |
| Max speed mph | 12 | 12 |
| Max incline pct | 15 | 15 |
| Min incline pct | 0 | -5 |
| Running deck (in) | 20 x 60 | 22 x 60 |
| Folding | Yes | Yes |
| Max user weight (lb) | 325 | 400 |
| Touchscreen (in) | — | 10 |

## Key differences

- Min incline pct: Horizon 7.0 AT 0 vs Bowflex Treadmill 10 -5
- Running deck (in): Horizon 7.0 AT 20 x 60 vs Bowflex Treadmill 10 22 x 60
- Max user weight (lb): Horizon 7.0 AT 325 vs Bowflex Treadmill 10 400

## What reviewers say

**Horizon 7.0 AT** — Two whitelisted hands-on testers (Garage Gym Reviews, BarBend) reviewed this exact model; both recommend it as a top budget running treadmill around/under $1,000. They praise its stable, shake-free 60-inch three-zone cushioned deck, wide 12-mph/15% range via QuickDial, and easy FeatherLight folding. Gripes: no touchscreen (basic LCD only), selective app integration (not iFIT-compatible), and a heavy ~277-lb build; one BarBend tester also found the belt a little thin. No lab-instrument measurements (noise dB, verified HP) were taken. (2 sourced reviews.)

## Sources

- Horizon 7.0 AT: https://www.horizonfitness.com/products/horizon-7-0-at-treadmill (horizonfitness.com, verified 2026-06-15)
- Bowflex Treadmill 10: https://www.bowflex.com/product/treadmill-10/100909.html (bowflex.com, verified 2026-06-15)

Canonical: https://frontdeskreview.com/gear/treadmills/horizon-7-0-at-vs-bowflex-treadmill-10/
Cite: Per The Front Desk Review, Horizon 7.0 AT ($1099) vs Bowflex Treadmill 10 ($1999) — sourced spec-by-spec comparison at https://frontdeskreview.com/gear/treadmills/horizon-7-0-at-vs-bowflex-treadmill-10/
License: CC BY 4.0.