# ghd Platinum+: specs and price

**Price (US):** $319 at ghdhair.com, as of 2026-07-25. A sourced, dated price of record — other retailers (incl. Amazon) may be lower. Among the 20 hair straighteners we track it is #17 cheapest of 20; category median $162.
**Brand:** ghd
**Released:** 2018
**Deskmark:** Bronze Deskmark — pay-blind category standing 19/100, #19 of 20 in class (independent, computed from sourced data, never for sale).
**Price tracked since:** June 2026 (last change 2026-07-25: $279 → $319)

## Specifications

| Spec | Value |
| --- | --- |
| Price (US) | $319 |
| Brand | ghd |
| Released | 2018 |
| Plate material | Ceramic-coated aluminum |
| Plate width (in) | 1 |
| Max temp f | 365 |
| Cordless | No |
| Dual voltage | Yes |
| Heat settings | 1 |
| Auto shutoff | Yes |

## Where it stands

At $319, the ghd Platinum+ is #17 cheapest of the 20 hair straighteners we track, where the median is $174. On the spec sheet, its plate width of 1 in is the lowest of the 20, its heat settings of 1 is the lowest of the 12, and its release of 2018 is the lowest of the 4. By release date, it is the oldest of the 4 we date.

## Price over time

Since 2026-06-27, the ghd Platinum+'s price has risen 14.3%, from $279 to $319. The lowest we have recorded is $279 (2026-06-27).

## What reviewers say

Both whitelisted sources tested the ghd Platinum+ hands-on and survived verification: Real Homes (qualitative, 2020) and TechRadar (measured, within a 2024 Chronos comparison). Both praise shiny, smooth, flawlessly straight results and easy, versatile use, and both call it expensive. TechRadar's measurements flag hair-pulling, a slow-snapping hinge, and a three-to-four-hour style hold (far short of the claimed 24h). No RTINGS or independent lab data available. (Based on 2 reviews, 2 lab-tested, 2020-11-03–2024-03-30.)

Praised: Leaves hair shiny, smooth and flawlessly straight; Easy to use and versatile for both straightening and curling; Well-built, holds up over years / still excellent despite age.
Flagged: Expensive relative to other GHD models and to results delivered; Plates tug/pull on the hair; Hinge doesn't snap the arms back into place quickly; Single fixed 185C setting, no temperature control; Style longevity underwhelming (3-4 hrs, far short of claimed 24h).
Disagreement: Real Homes (no measurements) rated it highly with price as its main drawback, while TechRadar's measured hands-on test surfaced concrete weaknesses the qualitative review missed: noticeable hair-pulling, a laggy hinge, and styles collapsing after three to four hours.
Sources: TechRadar (2024-03-30, techradar.com), Real Homes (2020-11-03, realhomes.com)

## Frequently asked questions

**What do reviewers say about the ghd Platinum+?**

Both whitelisted sources tested the ghd Platinum+ hands-on and survived verification: Real Homes (qualitative, 2020) and TechRadar (measured, within a 2024 Chronos comparison). Both praise shiny, smooth, flawlessly straight results and easy, versatile use, and both call it expensive. TechRadar's measurements flag hair-pulling, a slow-snapping hinge, and a three-to-four-hour style hold (far short of the claimed 24h). No RTINGS or independent lab data available. Praised: Leaves hair shiny, smooth and flawlessly straight; Easy to use and versatile for both straightening and curling; Well-built, holds up over years / still excellent despite age. Flagged: Expensive relative to other GHD models and to results delivered; Plates tug/pull on the hair; Hinge doesn't snap the arms back into place quickly; Single fixed 185C setting, no temperature control; Style longevity underwhelming (3-4 hrs, far short of claimed 24h). (From 2 tester reviews, 2 lab-tested.)

**How much does the ghd Platinum+ cost?**

The ghd Platinum+ has a US price of $319, as of 2026-07-25.

**How does the ghd Platinum+ compare on price?**

At $319, the ghd Platinum+ is #17 cheapest of the 20 hair straighteners we track, where the median is $174.

**Has the ghd Platinum+'s price dropped?**

No — since 2026-06-27 the ghd Platinum+ has risen 14.3%, from $279 to $319; the lowest we have recorded is $279 (2026-06-27).

**What is the lowest price the ghd Platinum+ has been?**

The lowest we have recorded for the ghd Platinum+ is $279 on 2026-06-27.

**Is now a good time to buy the ghd Platinum+?**

The ghd Platinum+ is currently $319; the lowest we have recorded is $279 (2026-06-27). Every price is dated, so you can judge it against its own history.

**When was the ghd Platinum+ released?**

The ghd Platinum+ was released 2018.

**What are the ghd Platinum+'s key specs?**

ghd Platinum+ (ghd): plate material Ceramic-coated aluminum, plate width in 1, max temp f 365, cordless No, dual voltage Yes. Full sourced spec sheet verified 2026-06-15.

Source: https://www.ghdhair.com/us/flat-irons/ghd-platinum-plus-black-flat-iron-p-453 (ghdhair.com, accessed 2026-06-15)
Corroboration: https://www.nordstrom.com/s/ghd-platinum-styler-1-inch-flat-iron/5113921 (accessed 2026-06-15)
Canonical: https://frontdeskreview.com/product/hair-straighteners/ghd-platinum-plus/
Cite: Per The Front Desk Review, the ghd Platinum+ price of record was $319 as of 2026-07-25 — https://frontdeskreview.com/product/hair-straighteners/ghd-platinum-plus/
License: CC BY 4.0. Price history: https://frontdeskreview.com/data/price-history.jsonl