# Twilio Engage pricing (2026): plans, cost, and compliance

**Entry price:** Quote-only — no self-serve price published.
**Domain:** twilio.com
**Free tier:** No
**Compliance:** HIPAA Yes · SOC 2 Yes · GDPR Yes
**Integrations:** Snowflake, BigQuery, Salesforce, HubSpot, Facebook Ads, Google Ads, Braze, Amplitude
**Best for:** HIPAA-eligible enterprises needing compliant omnichannel engagement; Companies already using Twilio for SMS/voice wanting a unified CDP layer; Large brands requiring AI-driven audience activation at global scale (180+ countries)

## Plans

| Plan | Monthly | Annual | Billing | Notes | Source |
| --- | --- | --- | --- | --- | --- |
| Customer Data Platform | Quote-only | — | custom | Pricing customized based on Monthly Tracked Users (MTU) volume. Includes Unify (identity resolution), Engage (audience activation), Protocols (data governance). HIPAA-eligible. Add-ons: AI Recommendations, AI Predictions, Profile Enrichment from Warehouse. | twilio.com |

**Key features:** Unify: real-time identity resolution across Twilio communication channels; Engage: audience activation with built-in SMS, email, and WhatsApp delivery via Twilio; Protocols: schema governance and data quality enforcement; AI Recommendations and AI Predictions add-ons; Native integration with Twilio's messaging infrastructure (SMS, voice, WhatsApp, RCS).

**Plan limits:** No free tier — all plans require contacting sales; Pricing based on Monthly Tracked Users (MTU) volume; no published thresholds.

Sources: 1 · Last verified 2026-06-14
Provenance: Official page https://www.twilio.com/en-us/pricing/customer-data accessed 2026-06-14; CDP/Engage plans state 'Contact sales for pricing' with no published dollar amounts. HIPAA eligibility confirmed on that page.
Canonical: https://frontdeskreview.com/software/customer-data-platform/twilio-engage/
License: CC BY 4.0. Price history: https://frontdeskreview.com/data/price-history.jsonl