# OptinMonster pricing (2026): plans, cost, and compliance

**Entry price:** $17.5/mo (Basic). Among the 7 lead capture popups we track it is #5 cheapest of 7; median entry $0/mo.
**Domain:** optinmonster.com
**Free tier:** No
**Compliance:** HIPAA Not published · SOC 2 Not published · GDPR Not published
**Integrations:** Mailchimp, ActiveCampaign, HubSpot, Klaviyo, Shopify, WooCommerce, Zapier
**Best for:** email list growth; ecommerce lead capture; exit-intent popups; multi-site agencies
**Price tracked since:** June 2026

## Plans

| Plan | Monthly | Annual | Billing | Notes | Source |
| --- | --- | --- | --- | --- | --- |
| Basic | $17.5 | −50% | flat | Annual monthly-equivalent $17.50/mo ($210/yr). Pure monthly billing $21/mo. Introductory first year $7/mo (60% off, $84 first year). 1 site, 2,500 impressions/month. 700+ templates, page targeting, scroll triggers. | optinmonster.com |
| Plus | $47.5 | −50% | flat | Annual monthly-equivalent $47.50/mo ($570/yr). Pure monthly billing $57/mo. Introductory first year $19/mo (60% off). Up to 2 sites, 10,000 impressions/month. A/B testing, device targeting, content locking. | optinmonster.com |
| Pro | $72.5 | −50% | flat | Annual monthly-equivalent $72.50/mo ($870/yr). Pure monthly billing $87/mo. Introductory first year $29/mo (60% off). Up to 3 sites, 25,000 impressions/month. Exit Intent technology, countdown timers, 2 sub-accounts. | optinmonster.com |
| Growth | $122.5 | −50% | flat | Annual monthly-equivalent $122.50/mo ($1,470/yr). Pure monthly billing $147/mo. Introductory first year $49/mo (60% off). Up to 5 sites, 100,000 impressions/month. Geolocation targeting, OnSite Retargeting, eCommerce integrations, unlimited sub-accounts. | optinmonster.com |

**Key features:** Exit Intent technology; 700+ templates; A/B testing; Geolocation targeting.

**Plan limits:** 2,500 impressions/mo (Basic); 10,000 impressions/mo (Plus); 25,000 impressions/mo (Pro); 100,000 impressions/mo (Growth); 1 site (Basic), 2 sites (Plus), 3 sites (Pro), 5 sites (Growth).

## Cheaper lead capture popups alternatives

- [Poptin](https://frontdeskreview.com/software/lead-capture-popups/poptin/) — from $0/mo
- [Hello Bar](https://frontdeskreview.com/software/lead-capture-popups/hello-bar/) — from $0/mo
- [Getsitecontrol](https://frontdeskreview.com/software/lead-capture-popups/getsitecontrol/) — from $0/mo
- [OptiMonk](https://frontdeskreview.com/software/lead-capture-popups/optimonk/) — from $0/mo

Sources: 1 · Last verified 2026-06-18
Provenance: Fetched optinmonster.com/pricing and optinmonster.com/pricing/monthly. Annual list prices: Basic $210/yr, Plus $570/yr, Pro $870/yr, Growth $1,470/yr -> monthlyUsd uses the annual monthly-equivalent. Pure-monthly billing is higher: $21/$57/$87/$147. First-year 60%-off intro noted. No free tier; 14-day money-back guarantee, not a free trial.
Canonical: https://frontdeskreview.com/software/lead-capture-popups/optinmonster/
Cite: Per The Front Desk Review, OptinMonster's entry plan was $17.5/mo as of 2026-06-18 — https://frontdeskreview.com/software/lead-capture-popups/optinmonster/
License: CC BY 4.0. Price history: https://frontdeskreview.com/data/price-history.jsonl