# Dub pricing (2026): plans, cost, and compliance

**Entry price:** $62.25/mo (Business). Among the 8 link shorteners we track it is the most expensive; median entry $0/mo.
**Domain:** dub.co
**Free tier:** No · 14-day free trial
**Compliance:** HIPAA Not published · SOC 2 Yes · GDPR Not published
**Integrations:** Stripe, Shopify, Zapier, Make, Google Tag Manager, Segment, Slack, HubSpot, WordPress
**Best for:** SaaS companies running affiliate or partner programs; E-commerce brands tracking link-to-revenue attribution; Developer-led teams wanting an open-source, API-first platform
**Price tracked since:** June 2026

## Plans

| Plan | Monthly | Annual | Billing | Notes | Source |
| --- | --- | --- | --- | --- | --- |
| Business | $62.25 | −17% | flat | Annual rate approx $62.25/mo (17% off $75/mo). Month-to-month rate is $75/mo. 10k new links/month, 250k tracked events/month, 500 partners, $2.5k partner payouts/month, 10 users, 100 custom domains, 14-day trial. | dub.co |
| Advanced | $207.5 | −17% | flat | Annual rate approx $207.50/mo (17% off $250/mo). Month-to-month rate is $250/mo. 50k new links/month, 1M tracked events/month, unlimited partners, $15k partner payouts/month, 20 users, 250 custom domains, 14-day trial. | dub.co |
| Enterprise | Quote-only | — | custom | Custom annual billing. Unlimited links, events, users, domains. SSO/SAML, audit logs, dedicated success manager. Demo required. | dub.co |

**Key features:** Partner/affiliate program management with payout tracking; Conversion tracking tied to Stripe and Shopify revenue; Fraud detection (Advanced+); Embedded referral dashboard and Partners API; Open-source codebase (self-hostable).

**Plan limits:** Business: 10,000 links/month, 250,000 tracked events/month, 500 partners, $2,500 partner payouts/month, 10 users, 100 custom domains; Advanced: 50,000 links/month, 1,000,000 tracked events/month, unlimited partners, $15,000 payouts/month, 20 users, 250 custom domains; Enterprise: unlimited links, events, users, and domains.

## Cheaper link shorteners alternatives

- [Bitly](https://frontdeskreview.com/software/link-shorteners/bitly/) — from $0/mo
- [Rebrandly](https://frontdeskreview.com/software/link-shorteners/rebrandly/) — from $0/mo
- [Short.io](https://frontdeskreview.com/software/link-shorteners/short-io/) — from $0/mo
- [T2M](https://frontdeskreview.com/software/link-shorteners/t2m/) — from $0/mo
- [Cuttly](https://frontdeskreview.com/software/link-shorteners/cuttly/) — from $0/mo

Sources: 1 · Last verified 2026-06-14
Provenance: Official pricing page https://dub.co/pricing fetched 2026-06-14. Dub has pivoted to a partner/affiliate link management platform. As of this date the page shows only Business ($75/mo) and Advanced ($250/mo) self-serve plans plus Enterprise (custom). No free tier or Starter/Pro tiers exist on the current pricing page. A third-party article (Zapier, May 2026) referenced older tiers — those were not corroborated by the current official page. Annual billing saves 17% across paid plans. No HIPAA or BAA mention found.
Canonical: https://frontdeskreview.com/software/link-shorteners/dub/
Cite: Per The Front Desk Review, Dub's entry plan was $62.25/mo as of 2026-06-14 — https://frontdeskreview.com/software/link-shorteners/dub/
License: CC BY 4.0. Price history: https://frontdeskreview.com/data/price-history.jsonl