# Lookback pricing (2026): plans, cost, and compliance

**Entry price:** $24.92/mo (Freelance). Among the 6 ux research we track it is #4 cheapest of 6; median entry $12/mo.
**Domain:** lookback.com
**Free tier:** No · 60-day free trial
**Compliance:** HIPAA Not published · SOC 2 Not published · GDPR Yes
**Integrations:** Slack, Figma, Notion, Confluence
**Best for:** qualitative researchers; small research teams; moderated usability testing; remote interviews
**Price tracked since:** June 2026

## Plans

| Plan | Monthly | Annual | Billing | Notes | Source |
| --- | --- | --- | --- | --- | --- |
| Freelance | $24.92 | — | flat | Billed annually at $299/year ($24.92/mo equivalent). 10 sessions, 1 panel participant, 1 seat, unlimited guests, all core features, chat support. Additional sessions $299/10-pack; panel participants $49 each (min. 10). | lookback.com |
| Team | $148.5 | — | flat | Billed annually at $1,782/year ($148.50/mo equivalent). 100 sessions, 10 panel participants, 10 collaborators, unlimited guests, Security Self-Assess. Additional sessions $178/10-pack; panel participants $38 each. | lookback.com |
| Insights Hub | $343.5 | — | flat | Billed annually at $4,122/year ($343.50/mo equivalent). 300 sessions, 30 panel participants, 30 collaborators, unlimited guests, Security Assessment Assist, priority chat support. Additional sessions $137/10-pack; panel participants $31 each. | lookback.com |
| Enterprise | Quote-only | — | custom | Custom pricing. Unlimited sessions, custom participant allocation, custom seats, SSO, invoicing/PO, custom legal, security audit, CSM support, team training. Panel participants $25 each. | lookback.com |

**Key features:** Moderated and unmoderated remote research; Live observer rooms with unlimited guests; Integrated participant recruitment panel; 60-day free trial with 5 sessions, no credit card.

**Plan limits:** Freelance: 10 sessions/year, 1 seat; Team: 100 sessions/year, 10 collaborators; Insights Hub: 300 sessions/year, 30 collaborators; Annual-only billing; no monthly option; No forever-free tier (60-day trial only).

## Cheaper ux research alternatives

- [Maze](https://frontdeskreview.com/software/ux-research/maze/) — from $0/mo
- [Useberry](https://frontdeskreview.com/software/ux-research/useberry/) — from $0/mo
- [Lyssna](https://frontdeskreview.com/software/ux-research/lyssna/) — from $0/mo

Sources: 1 · Last verified 2026-06-19
Provenance: Official lookback.com/pricing verified 2026-06-19. All plans annual-only; monthly equivalents = annual/12. 60-day trial (5 sessions, no card) confirmed. GDPR stated; SOC2/HIPAA not stated.
Canonical: https://frontdeskreview.com/software/ux-research/lookback/
Cite: Per The Front Desk Review, Lookback's entry plan was $24.92/mo as of 2026-06-19 — https://frontdeskreview.com/software/ux-research/lookback/
License: CC BY 4.0. Price history: https://frontdeskreview.com/data/price-history.jsonl