Is Instantly or Reply.io cheaper?

Instantly has the lower entry price — Instantly starts at $47/mo and Reply.io at $49/mo.

Does Instantly or Reply.io support HIPAA?

HIPAA support — Instantly: —; Reply.io: —. Confirm current scope with the vendor.

Instantly vs Reply.io

A sourced, side-by-side comparison for cold email outreach. Instantly has the lower entry price. Every figure links to the public page it was captured from — the vendor's own wherever the vendor publishes the number, otherwise the named public source — with the date we captured it.

Instantly has the lower entry price — Instantly starts at $47/mo, Reply.io at $49/mo. Free tier: Instantly No, Reply.io No. HIPAA: Instantly —, Reply.io —.

As of 2026-09-05 · figures link to their source below

Side by side

Instantly

$47/mo entry

Entry price$47/mo (Growth (Outreach))

Free tierNo

HIPAA (BAA)—

SOC 2—

GDPR—

Best forHigh-volume cold email at agency or startup scale

Reply.io

$49/mo entry

Entry price$49/mo (Email Volume)

Free tierNo

HIPAA (BAA)—

SOC 2—

GDPR—

Best forSales teams wanting AI-driven SDR automation at scale

Sources — Instantly: instantly.ai (verified 2026-09-02) · Reply.io: getapp.com (verified 2026-09-05)

Key features

Instantly: Unlimited email accounts and warmup on all plans; 450M+ B2B lead database with 13 filtering options (Bundle plans); AI Sales Agent, AI Reply Agent, Web Researcher Agent (Bundle plans); Unified inbox (Unibox) across all connected mailboxes; A/Z split testing and deliverability reputation protection

Reply.io: AI SDR autopilot/copilot mode with AI-created ICP for autonomous outreach; Multichannel sequences: email, LinkedIn, calls, SMS in one workflow; Built-in B2B contact database with Findy Chrome extension; Email volume-based pricing (not per-seat) on entry plan; Whitelabel options for agencies

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