Best Digital Asset Management · head-to-head
Air vs Dash (by Bright)
A sourced, side-by-side comparison for digital asset management. Air has the lower entry price. Every figure links to the vendor's own page and the date we captured it.
At a glance
- Price: Air $0/mo vs Dash (by Bright) $109/mo — Air is cheaper to start.
- Free tier: Air Yes; Dash (by Bright) No.
- HIPAA: Air No; Dash (by Bright) —.
Side by side
| Air | Dash (by Bright) | |
|---|---|---|
| Entry price | $0/mo (Free) | $109/mo (Start up) |
| Free tier | Yes | No |
| HIPAA (BAA) | No | — |
| SOC 2 | Yes | — |
| GDPR | Yes | Yes |
| Best for | Creative teams and studios | E-commerce brands |
Sources — Air: help.air.inc (verified 2026-06-15). Dash (by Bright): dash.app (verified 2026-06-15).
Key features
Air: Credit-based model covering storage, AI enrichment, and AI generation; Unlimited users on all plans — never per-seat; Visual-first workspace with board-style asset browsing; CASA Tier 2 cloud security certification
Dash (by Bright): Unlimited users on all plans; All features unlocked from entry tier; Download limits as usage throttle (not per-user pricing); Prices published natively in GBP with on-page USD/EUR/AUD/CAD toggle