Best Grocery Delivery · head-to-head
Kroger Boost vs Target Circle 360
A sourced, side-by-side comparison for grocery delivery. Target Circle 360 has the lower entry price. Every figure links to the vendor's own page and the date we captured it.
At a glance
- Price: Kroger Boost $5.75/mo vs Target Circle 360 $4.08/mo — Target Circle 360 is cheaper to start.
- Free tier: Kroger Boost No; Target Circle 360 No.
- HIPAA: Kroger Boost —; Target Circle 360 —.
Side by side
| Kroger Boost | Target Circle 360 | |
|---|---|---|
| Entry price | $5.75/mo (Kroger Boost Essential Annual) | $4.08/mo (Target Circle 360 Annual — Student/Circle Card Rate) |
| Free tier | No | No |
| HIPAA (BAA) | — | — |
| SOC 2 | — | — |
| GDPR | — | — |
| Best for | Loyal Kroger-banner shoppers (Kroger, Ralph's, Fred Meyer, King Soopers, etc.) who want delivery plus fuel savings | Frequent Target shoppers who order online and want same-day delivery plus free standard shipping in one plan |
Sources — Kroger Boost: thekrazycouponlady.com (verified 2026-06-14). Target Circle 360: help.shipt.com (verified 2026-06-14).
Key features
Kroger Boost: Boost Essential: free next-day grocery delivery on orders $35+ from Kroger-banner stores; Boost (standard): free same-day delivery in as little as 2 hours on orders $35+; 2x Kroger Fuel Points on all qualifying purchases (both tiers); Boost tier includes choice of streaming subscription: Disney+ Basic, Hulu (with Ads), or ESPN+; Saves $38–$57/year vs monthly pricing when billed annually; 30-day free trial available; promotional 50% off annual membership during summer sales events
Target Circle 360: Unlimited free same-day delivery on Target orders $35+ via Shipt personal shoppers; Free 2-day standard shipping on hundreds of thousands of Target.com items with no minimum order; Shipping available to all 50 states, DC, Puerto Rico, and APO/FPO addresses; Exclusive Target Circle member offers and deals; $49/year rate for verified students and Target Circle Card (RedCard) holders — lowest annual rate in the category; Same app used for both in-store browsing and same-day delivery