Best Landing Page Builders · head-to-head

Unbounce vs Carrd

A sourced, side-by-side comparison for landing page builders. Carrd has the lower entry price. Every figure links to the vendor's own page and the date we captured it.

Carrd has the lower entry price — Unbounce starts at $29/mo, Carrd at $0/mo. Free tier: Unbounce No, Carrd Yes. HIPAA: Unbounce No, Carrd —.

As of 2026-06-14 · figures link to their source below

Side by side

Unbounce

$29/mo entry
Entry price$29/mo (Starter)
Free tierNo
HIPAA (BAA)No
SOC 2
GDPRYes
Best forPerformance marketers running paid ad campaigns at scale

Carrd

$0/mo entry
Entry price$0/mo (Free)
Free tierYes
HIPAA (BAA)
SOC 2
GDPR
Best forIndividuals and freelancers needing ultra-low-cost personal or portfolio pages

Sources — Unbounce: unbounce.com (verified 2026-06-14) · Carrd: carrd.co (verified 2026-06-14)

Key features

Unbounce: Drag-and-drop landing page builder; 100+ conversion-optimized templates; Smart Traffic (AI-powered visitor routing); A/B testing with one-click setup; Dynamic Text Replacement; AI copywriting (Smart Copy); Popups and sticky bars; Custom scripts (JS/CSS/HTML); Global CDN via Amazon CloudFront; SSO and audit logs (higher tiers); Version control and page history; Multi-user roles (Admin, Author, Viewer); Cloudflare DDoS protection; PCI Level 4 / GDPR / CCPA compliant

Carrd: Simple one-page site builder (no coding required); Free forever plan with 3 sites; Custom domains with SSL (Pro Standard and above); Contact, signup, and payment forms (Pro Standard and above); Widget and embed support (Stripe, PayPal, Gumroad, Typeform, etc.); Analytics integration (Google Analytics, Plausible, Matomo); Password-protected pages (Pro Plus and above); File downloads and redirects (Pro Plus and above); Premium and custom templates; QR code generation; Annual-only pricing at extremely low cost

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