Best Local SEO Tools · alternatives
Best BrightLocal alternatives (2026)
9 alternatives to BrightLocal in local seo tools, ranked by entry price. BrightLocal starts at $39/mo. Every figure links to the public page it was captured from — the vendor's own wherever the vendor publishes the number, otherwise the named public source — with the date we captured it.
Key takeaways
- Cheaper than BrightLocal: Whitespark, Moz Local, Semrush Local.
- Free alternatives: Whitespark.
- Closest by price: Whitespark ($1/mo), Moz Local ($20/mo), Semrush Local ($30/mo).
BrightLocal alternatives compared
| # | Alternative | Entry price | Free | HIPAA | Best for | Source |
|---|---|---|---|---|---|---|
| 1 | Whitespark | $1/mo | Yes | — | citation-focused local SEO specialists | whitespark.ca |
| 2 | Moz Local | $20/mo | No | — | single-location SMBs | moz.com |
| 3 | Semrush Local | $30/mo | No | — | existing Semrush users adding local SEO | semrush.com |
| 4 | Localo | $49/mo | No | — | single-location SMBs | localo.com |
| 5 | Synup STALE · 2026-06-15 | $99/mo | No | — | digital marketing agencies | synup.com |
| 6 | Birdeye | quote-only | No | — | multi-location SMBs wanting reputation + messaging in one platform | birdeye.com |
| 7 | SOCi | quote-only | No | — | multi-location franchises | soci.ai |
| 8 | Uberall | quote-only | No | — | enterprise multi-location brands | uberall.com |
| 9 | Yext | not priced monthly | No | — | enterprise multi-location brands | yext.com |
Data current through 2026-09-05. STALE marks a row with at least one plan we have not re-checked at its source in over 30 days. 1 of 9 rows above is marked. Compare any two directly on the Local SEO Tools index.