Best Referral Marketing · head-to-head

Genius Referrals vs Referral Rock

A sourced, side-by-side comparison for referral marketing. Genius Referrals has the lower entry price. Every figure links to the vendor's own page and the date we captured it.

Genius Referrals has the lower entry price — Genius Referrals starts at $89/mo, Referral Rock at $175/mo. Free tier: Genius Referrals No, Referral Rock No. HIPAA: Genius Referrals —, Referral Rock —.

As of 2026-06-19 · figures link to their source below

Side by side

Genius Referrals

$89/mo entry
Entry price$89/mo (Starter)
Free tierNo
HIPAA (BAA)
SOC 2
GDPR
Best forSMBs wanting transparent advocate-based pricing

Referral Rock

$175/mo entry
Entry price$175/mo (Professional)
Free tierNo
HIPAA (BAA)
SOC 2
GDPR
Best forB2B referral programs

Sources — Genius Referrals: geniusreferrals.com (verified 2026-06-19) · Referral Rock: referralrock.com (verified 2026-06-19)

Key features

Genius Referrals: Transparent per-advocate overage pricing; White-label branding (Platinum); Automated reward payouts (Silver+); 20% annual billing discount across all plans

Referral Rock: Referral lifecycle tracking; Hosted member portal with custom domain (Pro+); Gift card and cash payout rewards (Pro+); Multi-program and franchise support (Scale Out)

← All referral marketing compared · Open data