Best Referral Marketing · head-to-head

Genius Referrals vs Referral Rock

A sourced, side-by-side comparison for referral marketing. Genius Referrals has the lower entry price. Every figure links to the public page it was captured from — the vendor's own wherever the vendor publishes the number, otherwise the named public source — with the date we captured it.

Genius Referrals has the lower entry price — Genius Referrals starts at $89/mo, Referral Rock at $175/mo. Free tier: Genius Referrals No, Referral Rock No. HIPAA: Genius Referrals —, Referral Rock —.

As of 2026-09-03 · figures link to their source below STALE

Side by side

Genius Referrals

$89/mo entry
Entry price$89/mo (Starter)
Free tierNo
HIPAA (BAA)
SOC 2
GDPR
Best forSMBs wanting transparent advocate-based pricing

Referral Rock

$175/mo entry
Entry price$175/mo (Professional)
Free tierNo
HIPAA (BAA)
SOC 2
GDPR
Best forB2B referral programs

Sources — Genius Referrals: geniusreferrals.com (verified 2026-09-03) · Referral Rock: referralrock.com (verified 2026-06-19) STALE · 2026-06-19

Key features

Genius Referrals: Transparent per-advocate overage pricing; White-label branding (Platinum); Automated reward payouts (Silver+); 20% annual billing discount across all plans

Referral Rock: Referral lifecycle tracking; Hosted member portal with custom domain (Pro+); Gift card and cash payout rewards (Pro+); Multi-program and franchise support (Scale Out)

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