Is Referral Rock or ReferralCandy cheaper?

ReferralCandy has the lower entry price — Referral Rock starts at $175/mo and ReferralCandy at $39/mo.

Does Referral Rock or ReferralCandy support HIPAA?

HIPAA support — Referral Rock: —; ReferralCandy: —. Confirm current scope with the vendor.

Referral Rock vs ReferralCandy

A sourced, side-by-side comparison for referral marketing. ReferralCandy has the lower entry price. Every figure links to the vendor's own page and the date we captured it.

ReferralCandy has the lower entry price — Referral Rock starts at $175/mo, ReferralCandy at $39/mo. Free tier: Referral Rock No, ReferralCandy No. HIPAA: Referral Rock —, ReferralCandy —.

As of 2026-06-19 · figures link to their source below

Side by side

Referral Rock

$175/mo entry

Entry price$175/mo (Professional)

Free tierNo

HIPAA (BAA)—

SOC 2—

GDPR—

Best forB2B referral programs

ReferralCandy

$39/mo entry

Entry price$39/mo (Basic)

Free tierNo

HIPAA (BAA)—

SOC 2—

GDPR—

Best forecommerce brands on Shopify or WooCommerce

Sources — Referral Rock: referralrock.com (verified 2026-06-19) · ReferralCandy: referralcandy.com (verified 2026-06-19)

Key features

Referral Rock: Referral lifecycle tracking; Hosted member portal with custom domain (Pro+); Gift card and cash payout rewards (Pro+); Multi-program and franchise support (Scale Out)

ReferralCandy: Hybrid flat + success-fee pricing model; Unlimited referral and affiliate campaigns on all plans; Full API access on all plans; Decreasing success fee rate as you upgrade

← All referral marketing compared · Open data