Best Social Listening · head-to-head
Brand24 vs BuzzSumo
A sourced, side-by-side comparison for social listening. Brand24 has the lower entry price. Every figure links to the vendor's own page and the date we captured it.
At a glance
- Price: Brand24 $199/mo vs BuzzSumo $199/mo — Brand24 is cheaper to start.
- Free tier: Brand24 No; BuzzSumo No.
- HIPAA: Brand24 —; BuzzSumo —.
Side by side
| Brand24 | BuzzSumo | |
|---|---|---|
| Entry price | $199/mo (Individual) | $199/mo (Content Creation) |
| Free tier | No | No |
| HIPAA (BAA) | — | — |
| SOC 2 | — | — |
| GDPR | Yes | Yes |
| Best for | brand monitoring | content marketing |
Sources — Brand24: brand24.com (verified 2026-06-15). BuzzSumo: buzzsumo.com (verified 2026-06-15).
Key features
Brand24: AI Sentiment Analysis across all plans; AI Brand Assistant and AI Events Detection on Pro+; Lightning Search for real-time monitoring; Advanced Reports on Business+
BuzzSumo: Content Analyzer for trending content discovery; Media Database & Outreach on PR & Comms+; YouTube Analyzer on Suite+; Question Analyzer for content ideation