Best Social Listening · head-to-head

Brand24 vs BuzzSumo

A sourced, side-by-side comparison for social listening. Brand24 has the lower entry price. Every figure links to the vendor's own page and the date we captured it.

Brand24 has the lower entry price — Brand24 starts at $199/mo, BuzzSumo at $199/mo. Free tier: Brand24 No, BuzzSumo No. HIPAA: Brand24 —, BuzzSumo —.

As of 2026-06-15 · figures link to their source below

Side by side

Brand24

$199/mo entry
Entry price$199/mo (Individual)
Free tierNo
HIPAA (BAA)
SOC 2
GDPRYes
Best forbrand monitoring

BuzzSumo

$199/mo entry
Entry price$199/mo (Content Creation)
Free tierNo
HIPAA (BAA)
SOC 2
GDPRYes
Best forcontent marketing

Sources — Brand24: brand24.com (verified 2026-06-15) · BuzzSumo: buzzsumo.com (verified 2026-06-15)

Key features

Brand24: AI Sentiment Analysis across all plans; AI Brand Assistant and AI Events Detection on Pro+; Lightning Search for real-time monitoring; Advanced Reports on Business+

BuzzSumo: Content Analyzer for trending content discovery; Media Database & Outreach on PR & Comms+; YouTube Analyzer on Suite+; Question Analyzer for content ideation

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