Best Virtual Tour Software · head-to-head
Matterport vs CloudPano
A sourced, side-by-side comparison for virtual tour software. Matterport has the lower entry price. Every figure links to the vendor's own page and the date we captured it.
At a glance
- Price: Matterport $0/mo vs CloudPano $0/mo — Matterport is cheaper to start.
- Free tier: Matterport Yes; CloudPano Yes.
- HIPAA: Matterport —; CloudPano —.
Side by side
| Matterport | CloudPano | |
|---|---|---|
| Entry price | $0/mo (Free) | $0/mo (Free) |
| Free tier | Yes | Yes |
| HIPAA (BAA) | — | — |
| SOC 2 | — | — |
| GDPR | — | — |
| Best for | commercial real estate | real estate agents |
Sources — Matterport: matterport.com (verified 2026-06-19). CloudPano: cloudpano.com (verified 2026-06-19).
Key features
Matterport: Industry-leading 3D digital twin capture; AI defurnish and Property Intelligence; Floor plan generation (add-on); Immersive Dollhouse and Floorplan views
CloudPano: White-label tours with custom domain on Pro Plus; Built-in live video chat inside tours; MLS-compliant tour cloning for real estate; 8K/high-definition 360 photo support