Best Virtual Tour Software · head-to-head
Matterport vs CloudPano
A sourced, side-by-side comparison for virtual tour software. Matterport has the lower entry price. Every figure links to the vendor's own page and the date we captured it.
Matterport has the lower entry price — Matterport starts at $0/mo, CloudPano at $0/mo. Free tier: Matterport Yes, CloudPano Yes. HIPAA: Matterport —, CloudPano —.
As of 2026-06-19 · figures link to their source below
Side by side
Matterport
$0/mo entryCloudPano
$0/mo entrySources — Matterport: matterport.com (verified 2026-06-19) · CloudPano: cloudpano.com (verified 2026-06-19)
Key features
Matterport: Industry-leading 3D digital twin capture; AI defurnish and Property Intelligence; Floor plan generation (add-on); Immersive Dollhouse and Floorplan views
CloudPano: White-label tours with custom domain on Pro Plus; Built-in live video chat inside tours; MLS-compliant tour cloning for real estate; 8K/high-definition 360 photo support