Guide · Business Texting
For native Salesforce or HubSpot, Salesmsg and SimpleTexting hand it to you at the entry tier — the per-seat tools make you climb to $199/user
Salesmsg and SimpleTexting publish the widest native lists in the category — ten entries each — and neither gates the CRM behind a plan; Heymarket parks Salesforce on its $199/user Pro tier and Quo puts HubSpot and Salesforce on Business.
If the buying test is “connects to the most CRMs,” two vendors publish the widest native lists in the category, and they do it two different ways. Salesmsg and SimpleTexting each name ten entries on their pricing pages — nine third-party connectors plus an open API. SimpleTexting’s list runs HubSpot, Salesforce, Mailchimp, Klaviyo, Shopify, Constant Contact, Slack, Google Sheets, and Zapier. Salesmsg’s runs HubSpot, Salesforce, Pipedrive, ActiveCampaign, Keap, Slack, Google, Make, and Zapier. No other vendor in the dataset that publishes plan prices lists more than nine.
The two lists lead on different axes, which matters depending on what “CRM” means to you. Count only true sales CRMs and Salesmsg wins outright with five — HubSpot, Salesforce, Pipedrive, ActiveCampaign, and Keap. SimpleTexting names just two CRMs (HubSpot and Salesforce) and spends the rest of its breadth on marketing and ecommerce — Mailchimp, Klaviyo, Shopify, Constant Contact. So Salesmsg is the pick if you run Pipedrive or Keap; SimpleTexting is the pick if your “stack” is really a Shopify store plus Klaviyo flows.
The part that actually decides your bill: what tier unlocks the CRM
Breadth is a decoy if the connector you came for is fenced behind a higher plan. Here the bundled-credit vendors and the per-seat vendors split hard.
| Vendor | Native list | Salesforce / HubSpot lives on | Entry price to get it |
|---|---|---|---|
| Salesmsg | 10 entries (9 + API) | Every plan — no gating | $25/mo (500 Messages) |
| SimpleTexting | 10 entries (9 + API) | Every plan — no gating | $39/mo (500 Credits) |
| EZ Texting | 9 entries (8 + API) | Every plan — no gating | $25/mo (Launch) |
| Heymarket | 8 entries (7 + API) | Salesforce optional on Pro | $199/user/mo (min 2 users) |
| Quo | 8 entries (7 + API) | HubSpot and Salesforce on Business | $33/user/mo ($23 annual) |
On Salesmsg and SimpleTexting, the integration list is a flat property of the account, not a plan feature — nothing in either vendor’s tier notes gates HubSpot or Salesforce. You get the native CRM sync on the cheapest published plan: $25/mo for Salesmsg’s 500-credit entry, $39/mo for SimpleTexting’s. EZ Texting works the same way and lists nine entries (HubSpot, Salesforce, Mailchimp, Shopify, Constant Contact, Slack, Google Sheets, Zapier, API), all reachable from its $25 Launch tier.
The per-seat tools invert this. Heymarket names both CRMs, but its plan notes put optional Salesforce on the top Pro tier — $199/user/mo, billed annually, two-user minimum — which is a $398 monthly floor before Salesmsg has charged you $25. Heymarket also meters SMS at $0.03/segment on top of the seat fee, so the CRM you came for sits behind the most expensive line in the category. Quo (the former OpenPhone) is gentler but still gates: HubSpot and Salesforce appear only on its Business plan at $33/user/mo ($23 annual), not on the $19 Starter. If you priced Quo on its entry sticker, the CRM integration is the reason your real number is 74% higher per seat.
The quote-gated wildcard
One vendor lists nine connectors — HubSpot, Salesforce, Google Business Profile, Mailchimp, Zapier, Jobber, ServiceTitan, QuickBooks, and an API — and tells you nothing about tier. Podium routes its entire pricing page to a sales team, so plans are empty in our dataset. You cannot answer “what tier do I need for Salesforce” from a Podium page at all, because there are no published tiers to read. Breadth that comes with a hidden price is not breadth you can buy on your terms.
How to read this
For the literal question — most CRMs — the answer forks cleanly: Salesmsg names the most actual sales CRMs (five), while SimpleTexting ties it for the widest overall list (ten entries) by reaching into ecommerce and email. For the question that decides your invoice — what does native Salesforce or HubSpot cost — the bundled-credit vendors are the honest buy: Salesmsg at $25/mo, SimpleTexting at $39/mo, EZ Texting at $25/mo, with the CRM ungated on the entry plan. The per-seat platforms charge you to climb: Heymarket parks Salesforce on $199/user Pro, and Quo puts both CRMs on its $33/user Business tier. The connector count is the headline; the tier it lives on is the number you actually pay.