Best CRM Software · head-to-head

Zoho CRM vs HubSpot Sales Hub

A sourced, side-by-side comparison for crm software. Zoho CRM has the lower entry price. Every figure links to the public page it was captured from — the vendor's own wherever the vendor publishes the number, otherwise the named public source — with the date we captured it.

Zoho CRM has the lower entry price — Zoho CRM starts at $0/user/mo, HubSpot Sales Hub at $0/user/mo. Free tier: Zoho CRM Yes, HubSpot Sales Hub Yes. HIPAA: Zoho CRM Yes, HubSpot Sales Hub No.

As of 2026-11-01 · figures link to their source below STALE

Side by side

Zoho CRM

$0/user/mo entry
Entry price$0/user/mo (Free)
Free tierYes
HIPAA (BAA)Yes
SOC 2Yes
GDPRYes
Best forbudget-conscious SMBs wanting full automation

HubSpot Sales Hub

$0/user/mo entry
Entry price$0/user/mo (Free Tools)
Free tierYes
HIPAA (BAA)No
SOC 2Yes
GDPRYes
Best forstartups and SMBs starting on a free CRM

Sources — Zoho CRM: zoho.com (verified 2026-11-01) · HubSpot Sales Hub: hubspot.com (verified 2026-09-02) STALE · 2026-09-02

Key features

Zoho CRM: Zia AI assistant (predictive scoring, anomaly detection, Zia Vision card scanning); Blueprint process automation and CPQ; Deep native integration across the Zoho ecosystem (40+ apps); Highly affordable per-user pricing for full automation; Territory management and advanced forecasting

HubSpot Sales Hub: Generous free CRM with unlimited users on free contact records; Sequences and email tracking with templates and meeting scheduler; Built-in marketing, content and service hubs on one platform; AI tools (Breeze) for prospecting, content and forecasting; App Marketplace with 1,500+ integrations

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