Best Link Shorteners · head-to-head

Cuttly vs Bitly

A sourced, side-by-side comparison for link shorteners. Cuttly has the lower entry price. Every figure links to the vendor's own page and the date we captured it.

Cuttly has the lower entry price — Cuttly starts at $0/mo, Bitly at $0/mo. Free tier: Cuttly Yes, Bitly Yes. HIPAA: Cuttly —, Bitly —.

As of 2026-06-14 · figures link to their source below

Side by side

Cuttly

$0/mo entry
Entry price$0/mo (Free)
Free tierYes
HIPAA (BAA)
SOC 2
GDPRYes
Best forSocial media marketers needing Link-in-Bio and retargeting pixels

Bitly

$0/mo entry
Entry price$0/mo (Free)
Free tierYes
HIPAA (BAA)
SOC 2Yes
GDPRYes
Best forMarketing teams needing branded short links at scale

Sources — Cuttly: cutt.ly (verified 2026-06-14) · Bitly: bitly.com (verified 2026-06-14)

Key features

Cuttly: Link-in-Bio pages included on all plans; Built-in interactive surveys and polls; Hourly click analytics heat maps; Retargeting pixel support (Meta, Google Ads, LinkedIn, TikTok); TRAI-compliant SMS link shortening (India)

Bitly: AI-assisted link creation and performance analysis (Bitly Assist); QR code generation with brand customization; Mobile deep linking (Premium+); Campaign management with UTM builder; City-level click analytics (Premium+)

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