Best Sales Engagement · head-to-head

Apollo.io vs Reply.io

A sourced, side-by-side comparison for sales engagement. Apollo.io has the lower entry price. Every figure links to the public page it was captured from — the vendor's own wherever the vendor publishes the number, otherwise the named public source — with the date we captured it.

Apollo.io has the lower entry price — Apollo.io starts at $0/mo, Reply.io at $49/mo. Free tier: Apollo.io Yes, Reply.io No. HIPAA: Apollo.io No, Reply.io —.

As of 2026-09-05 · figures link to their source below STALE

Side by side

Apollo.io

$0/mo entry
Entry price$0/mo (Free)
Free tierYes
HIPAA (BAA)No
SOC 2Yes
GDPRYes
Best forSMB and mid-market sales teams wanting data + outreach in one platform

Reply.io

$49/mo entry
Entry price$49/mo (Email Volume)
Free tierNo
HIPAA (BAA)
SOC 2
GDPR
Best forOutbound SDR teams running high-volume multichannel sequences

Sources — Apollo.io: apollo.io (verified 2026-09-05) · Reply.io: reply.io (verified 2026-09-05) STALE · 2026-06-14

Key features

Apollo.io: 230M+ contact and 30M+ company B2B database; AI-powered multichannel sequences (email, calls, LinkedIn); Buyer intent signals and anonymous visitor identification; Real-time form enrichment and lead routing; Conversation intelligence and call summaries

Reply.io: Multichannel sequences (email, calls, LinkedIn, SMS, WhatsApp); Jason AI autonomous SDR product (separate purchase); Unlimited mailboxes per user on Multichannel plan; White-label agency dashboard; AI-crafted ICP and email finding for autonomous outreach

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