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PlaybookUX vs Userlytics

A sourced, side-by-side comparison for ux research. PlaybookUX has the lower entry price. Every figure links to the vendor's own page and the date we captured it.

At a glance

  • Price: PlaybookUX $267/mo vs Userlytics $699/mo — PlaybookUX is cheaper to start.
  • Free tier: PlaybookUX No; Userlytics No.
  • HIPAA: PlaybookUX —; Userlytics —.

Side by side

PlaybookUXUserlytics
Entry price$267/mo (Grow (annual))$699/mo (Self-Recruitment Premium)
Free tierNoNo
HIPAA (BAA)
SOC 2Yes
GDPRYesYes
Best forresearch operations teamsenterprise UX teams

Sources — PlaybookUX: playbookux.com (verified 2026-06-19). Userlytics: userlytics.com (verified 2026-06-19).

Key features

PlaybookUX: Moderated and unmoderated testing in one platform; Global participant panel (50+ countries); No per-seat pricing — unlimited team members; SOC2 Type II, ISO 27001 and ISO 27701 certified

Userlytics: Moderated and unmoderated remote testing; BYOU (bring your own users) model; Global participant panel; ISO 27001 certified; EU data hosted within EU

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