Best Web Analytics · alternatives
Best Fathom Analytics alternatives (2026)
6 alternatives to Fathom Analytics in web analytics, ranked by entry price. Fathom Analytics starts at $15/mo. Every figure links to the vendor's own page and the date we captured it.
Key takeaways
- Cheaper than Fathom Analytics: Cloudflare Web Analytics, Google Analytics 4, Matomo, Simple Analytics, Pirsch Analytics, Plausible Analytics.
- Free alternatives: Cloudflare Web Analytics, Google Analytics 4, Matomo, Simple Analytics.
- Closest by price: Cloudflare Web Analytics ($0/mo), Google Analytics 4 ($0/mo), Matomo ($0/mo).
Fathom Analytics alternatives compared
| # | Alternative | Entry price | Free | HIPAA | Best for | Source |
|---|---|---|---|---|---|---|
| 1 | Cloudflare Web Analytics | $0/mo | Yes | No | Cloudflare customers | cloudflare.com |
| 2 | Google Analytics 4 | $0/mo | Yes | No | Large enterprises | marketingplatform.google.com |
| 3 | Matomo | $0/mo | Yes | Yes | Privacy-first teams | matomo.org |
| 4 | Simple Analytics | $0/mo | Yes | No | Privacy-first teams | simpleanalytics.com |
| 5 | Pirsch Analytics | $6/mo | No | No | Developer-friendly teams | pirsch.io |
| 6 | Plausible Analytics | $9/mo | No | No | Privacy-first teams | plausible.io |
Data current through 2026-06-15. Compare any two directly on the Web Analytics index.