Best Web Analytics · head-to-head
Matomo vs Plausible Analytics
A sourced, side-by-side comparison for web analytics. Matomo has the lower entry price. Every figure links to the vendor's own page and the date we captured it.
At a glance
- Price: Matomo $0/mo vs Plausible Analytics $9/mo — Matomo is cheaper to start.
- Free tier: Matomo Yes; Plausible Analytics No.
- HIPAA: Matomo Yes; Plausible Analytics No.
Side by side
| Matomo | Plausible Analytics | |
|---|---|---|
| Entry price | $0/mo (On-Premise Community) | $9/mo (Starter) |
| Free tier | Yes | No |
| HIPAA (BAA) | Yes | No |
| SOC 2 | No | No |
| GDPR | Yes | Yes |
| Best for | Privacy-first teams | Privacy-first teams |
Sources — Matomo: matomo.org (verified 2026-06-15). Plausible Analytics: plausible.io (verified 2026-06-15).
Key features
Matomo: 100% data ownership — self-host or EU cloud, no third-party data sharing; ISO 27001:2022 certified (cloud); No data sampling on any plan; GDPR Manager built-in with anonymization, erasure, and consent tools
Plausible Analytics: Lightweight script (~2.5 KB vs ~135 KB for GA4); No cookies — no consent banner required; EU-hosted on European-owned infrastructure; visitor data does not leave the EU; Open-source codebase publicly auditable on GitHub