Ninja
Ninja Professional Plus Food Processor with Auto-iQ
$99.99
Released 2020
Best Food Processors · head-to-head
A sourced, side-by-side comparison. Hamilton Beach 10-Cup Food Processor with Bowl Scraper is cheaper at $69.99. Every spec and price links to its source.
Ninja
$99.99
Released 2020
Hamilton Beach
$69.99Cheaper
On the specs we track, they're closely matched. The Hamilton Beach 10-Cup Food Processor with Bowl Scraper is the cheaper at $69.99.
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✓ marks the stronger figure where "more" — or "less", for price and weight — is unambiguously better.
| Spec | | |
|---|---|---|
| US price | $99.99 | $69.99 MSRP on HamiltonBeach.com |
| Brand | Ninja | Hamilton Beach |
| Released | 2020 | — |
| Bowl capacity cups | 9 | 10 |
| Motor watts | 1000 | 450 |
| Blades discs included | Quad chopping blade, dough blade, reversible slicing/shredding disc | Stainless steel S-blade (chopping/pureeing), reversible slicing/shredding disc |
| Feed tube type | Feed chute lid with pusher | Extra-large feed chute |
| Speed settings | Power / Pulse manual controls + 4 Auto-iQ preset programs | 2 speeds plus Pulse |
| Dishwasher safe | Yes | Yes |
| Warranty years | 1 | 1 |
| Release | 2020 | — |
Sources — Ninja Professional Plus Food Processor with Auto-iQ: bestbuy.com (verified 2026-06-15). Hamilton Beach 10-Cup Food Processor with Bowl Scraper: hamiltonbeach.com (verified 2026-06-15).
Where the two actually differ on the specs we track (5 of 7). Matching specs are omitted.
Sourced tester consensus for each — the "what people who used it think" layer, not just specs.
Both surviving sources are Tom's Guide: a dedicated hands-on review (Feb 2022) of the Ninja Professional/Advanced Food Processor with Auto-iQ (9-cup, four presets) and its May 2026 best-food-processors roundup, which re-tests and ranks the same unit at four stars. Verdict: a powerful, versatile, compact budget processor that evenly mixes cookie dough and chops well, but runs loud (93.8 dBA) with wobbly disc attachments and an auto-shutoff that cuts puree/dough runs short. All hands-on evidence comes from a single outlet. (2 sourced reviews, 2 lab-tested.)
Praised: Powerful motor that never strained and evenly mixed a full batch of cookie dough; Compact, lightweight and versatile with handy preset programs and multiple accessories; strong value under $100; Secure suction-cup feet kept it from walking during tests.
Flagged: Loud in operation, measured at 93.8 dBA, among the loudest units tested; Disc attachments (grating/slicing) wobble and leave large unprocessed chunks; Auto-shutoff cuts puree/dough runs short, so hummus never gets fully smooth.
No sourced tester review yet.