Best Amazon Seller Tools · pricing · Updated June 2026

Helium 10 pricing (2026)

Helium 10 starts at $0/mo (Free), across 4 plans. Best for product research. Every figure links to Helium 10's own page and the date we captured it.

At a glance

  • Entry price: $0/mo (Free)
  • Free tier: Yes
  • Compliance: HIPAA — · SOC 2 — · GDPR —
  • Best for: product research; keyword research; PPC automation; established sellers

Helium 10 plans & pricing

All published Helium 10 plans. Sourced per row; quote-only tiers show no price.
PlanMonthlyAnnualBillingNotesSource
Free $0 flat Forever-free limited tier (confirmed still offered via search; the main pricing table renders only paid tiers). Heavily limited Chrome-extension/research access; core tools (Cerebro, Magnet, Adtomic) locked. Specific per-month caps (e.g. ~5 Black Box uses, ~10 Xray searches, 2 ASINs) are reported by third parties but not displayed on the live pricing table. helium10.com
Platinum $129 −23% flat $129/mo billed monthly; $99/mo billed annually (saves $360/yr, ~23%). Targeted at $0-$100K annual-revenue sellers. Product + keyword research, basic tracking, training resources. helium10.com
Diamond $359 −22% flat $359/mo billed monthly; $279/mo billed annually (saves $960/yr, ~22%). 'Most Popular'. Adds Adtomic ad automation, inventory management, AI listing tools. Targeted at $100K-$10M sellers. helium10.com
Enterprise Quote-only custom Custom plan, 'starting at $1,499/month billed annually' per the page — requires a demo for configuration, so monthlyUsd left null. Dedicated success manager, 10+ users, larger ad-budget support ($25K-$1M/mo), global market data. Targeted at $10M+ sellers. helium10.com

Last verified 2026-06-18. Pricing fetched from helium10.com/pricing on 2026-06-18: Platinum $129/mo ($99/mo annually, saves $360), Diamond $359/mo ($279/mo annually, saves $960), Enterprise starting $1,499/mo billed annually (custom). Free plan retained: the pricing page title is 'Free, Platinum, Diamond & Custom' and search confirms a forever-free limited tier still exists, though the main rate table renders only the three paid/custom tiers. The legacy Starter ($39) plan was removed for new users in 2026 (confirmed via search).

Capabilities

Integrations: Amazon Seller Central, Amazon Advertising / DSP, Walmart Seller Center.

Key features: Black Box product research database; Cerebro reverse-ASIN keyword research; Adtomic AI-powered PPC automation (Diamond+); AI Listing Builder integrated with keyword data.

Plan limits: Free: heavily limited; core research tools (Cerebro, Magnet, Adtomic) locked; Platinum: targeted at $0-$100K revenue, basics; Diamond: adds Adtomic, inventory mgmt, AI listing tools; Enterprise: 10+ users, dedicated success manager, custom quote.

Frequently asked questions

How much does Helium 10 cost?

Helium 10 starts at $0/mo (Free); it has 4 published plans. Verified 2026-06-18.

Is Helium 10 cheaper billed annually?

Yes. Helium 10 publishes a 23% discount for paying annually (on the Platinum plan). Verified 2026-06-18.

What are cheaper alternatives to Helium 10?

Cheaper amazon seller tools than Helium 10 (entry $0/mo) include Keepa at $17/mo, Jungle Scout at $29/mo, SmartScout at $29/mo. Verified 2026-06-18.

Does Helium 10 support HIPAA?

Helium 10 HIPAA support: —. SOC 2: —. GDPR: —.

Does Helium 10 have a free plan?

Helium 10 free tier: Yes.

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