Best E-commerce Platforms · pricing · Updated June 2026
Shopify pricing (2026)
Shopify starts at $5/mo (Starter), across 5 plans. Best for DTC brands scaling from startup to enterprise. Every figure links to Shopify's own page and the date we captured it.
At a glance
- Entry price: $5/mo (Starter)
- Free tier: No · 3-day trial
- Compliance: HIPAA No · SOC 2 Yes · GDPR Yes
- Best for: DTC brands scaling from startup to enterprise; Omnichannel retailers needing online + POS; High-volume merchants wanting best-in-class checkout conversion
Shopify plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Starter | $5 | — | flat | Sell via social, messaging, and a simple buy-button/link-in-bio storefront without a full online store. | shopify.com |
| Basic | $39 | −25% | flat | Full online store, unlimited products, world's best checkout, card rates from ~2.1% + 30c; $29/mo billed annually. | shopify.com |
| Grow | $105 | −25% | flat | Everything in Basic plus up to 5 staff accounts, lower card rates (~1.8% + 30c), discounted shipping; $79/mo billed annually. | shopify.com |
| Advanced | $399 | −25% | flat | Everything in Grow plus up to 15 staff accounts, third-party calculated shipping rates, lowest card rates (~1.6% + 30c); ~$299/mo billed annually. | shopify.com |
| Plus | $2300 | — | flat | Enterprise tier starting from $2,300/mo on a standard contract: unlimited staff, fully customizable checkout, B2B, priority 24/7 support. Effective price is contract-negotiated above this floor. | shopify.com |
Last verified 2026-06-13. shopify.com/pricing accessed 2026-06-13 (page rendered EUR to the fetcher); USD figures corroborated via demandsage.com/shopify-pricing and nerdwallet.com on 2026-06-13. Cross-checked against demandsage.com.
Capabilities
Integrations: Shopify Payments, Shopify App Store (8,000+ apps), Amazon, eBay, TikTok Shop, Google Shopping, Facebook/Instagram Shops, Shopify POS.
Key features: World's highest-converting checkout (Shop Pay); Sidekick AI assistant built in; Unified omnichannel: online, POS, social, marketplaces; Fully customizable checkout on Plus.
Plan limits: No forever-free plan; 3-day free trial only; Starter plan limited to social/link-in-bio selling (no full storefront); Transaction fee on non-Shopify Payments (0.5%–2% depending on plan).
Frequently asked questions
How much does Shopify cost?
Shopify starts at $5/mo (Starter); it has 5 published plans. Verified 2026-06-13.
Is Shopify cheaper billed annually?
Yes. Shopify publishes a 25% discount for paying annually (on the Basic plan). Verified 2026-06-13.
Does Shopify support HIPAA?
Shopify HIPAA support: No. SOC 2: Yes. GDPR: Yes.
Does Shopify have a free plan?
Shopify free tier: No; 3-day free trial.
Shopify vs alternatives
Compare all e-commerce platforms → · Shopify alternatives → · Open data · MCP