Grocery Delivery · pricing · Updated September 2026
Instacart+ pricing (2026)
Instacart+ starts at $8.25/mo (Instacart+ Annual) as checked on 2026-09-02, read from Instacart+'s own pricing page; 2 plans. Best for Households that order grocery delivery 2+ times per month from multiple store brands. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $8.25/mo (Instacart+ Annual)
- Free tier: No · 14-day trial
- Compliance: HIPAA — · SOC 2 — · GDPR —
- Best for: Households that order grocery delivery 2+ times per month from multiple store brands; Shoppers who want access to the widest retail footprint (Costco, Aldi, Petco, etc.) via one membership; Users who want both grocery and restaurant delivery under one pass
As of · every figure below links to its source STALE · 2026-09-02
Instacart+ plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Instacart+ Monthly STALE · 2026-09-02 | $9.99 | — | Flat monthly | $9.99 billed each month. Free delivery on eligible orders over $10; reduced service fees; 5% credit back on eligible pickup orders. Family account sharing included. 14-day free trial for new members. | instacart.com |
| Instacart+ Annual STALE · 2026-09-02 | $8.25 | — | Flat monthly | $99/year billed upfront (~$8.25/month). Same benefits as monthly plan plus Peacock and NYT Cooking. Saves ~$20.88 vs 12 months at $9.99. The annual discount is calculated as (9.99-8.25)/9.99, rounded to the nearest integer. | instacart.com |
Last verified 2026-09-02. STALE marks a plan we have not re-checked at its source in over 30 days. Every plan above is marked — we flag rather than silently retain. Re-verified 2026-06-14 directly from instacart.com/instacart-plus, which renders the FAQ text 'For a flat standard fee of $99/year or $9.99/month, members enjoy exclusive benefits.' Corroborated by multiple 2026 comparison sources confirming $9.99/month and $99/year unchanged. This note predates a correction to the plans above, from 2026-09-11; the table holds the corrected figures.See the corrections.
Price changes
Price on record
$8.25/moTracked since June 2026. No change record has cleared two sources yet, so nothing is published on the wire.
Corrections to this record
Changes we made to our own record of Instacart+, newest first: a figure read again on the vendor's page, a plan it no longer lists, a note. None of them is a price change by Instacart+. Every correction on the site is in the corrections log.
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Instacart+ Annual. Correction 2026-09-11: The annual discount of 17% was removed from "Instacart+ Annual". The recorded $8.25/mo is this plan's own note's $99 yearly total over 12 months, so the saving is already inside the figure, while the page prints the percentage as a further discount off the same row — offering a reader $6.85/mo. Removed rather than moved: no rate above it is named anywhere in the note. The note still describes the term in full. No price changed.
Capabilities
Integrations: Peacock Premium (annual plan), NYT Cooking (annual plan), Costco, Kroger, Publix, Whole Foods, CVS, Walgreens.
Key features: Free delivery on grocery orders $10+ from 2,200+ retail banners (~100,000 stores); 5% credit back on eligible pickup orders; Free delivery on restaurant orders $25+ via Instacart; Family account sharing (one additional member); Real-time personal shopper communication and item substitution control; Available in all 50 US states and Canadian markets including Toronto and Vancouver.
Plan limits: Free delivery only on eligible orders $10+ (grocery) or $25+ (restaurant); Service fees still apply even with $0 delivery fee; Family sharing limited to one additional household member; Coverage limited to ~100,000 stores across ~2,200 retail banners in the US and Canada; Peacock and NYT Cooking perks only on annual plan, not monthly.
Frequently asked questions
How much does Instacart+ cost?
Instacart+ starts at $8.25/mo (Instacart+ Annual); it has 2 published plans. Verified 2026-09-02.
What are cheaper alternatives to Instacart+?
Cheaper grocery delivery than Instacart+ (entry $8.25/mo) include Walmart+ at $4.08/mo, Target Circle 360 at $4.08/mo, Kroger Boost at $5.75/mo. Verified 2026-09-02.
Does Instacart+ support HIPAA?
Instacart+'s public pages do not say whether it supports HIPAA.
Does Instacart+ have a free plan?
No — Instacart+ publishes no free tier; it offers a 14-day free trial.
Instacart+ vs alternatives
Cheaper grocery delivery alternatives
- DashPass (DoorDash) from $8/mo
- Kroger Boost from $5.75/mo
- Walmart+ from $4.08/mo
- Target Circle 360 from $4.08/mo
More grocery delivery tools
Related categories
This standing as a plaque
Instacart+ currently holds a silver deskmark here — Rank 3 of 7 · Grocery Delivery. Anyone may show it. There is nothing to apply for, nothing to pay, and displaying it changes no score: the standing comes from the published algorithm, which never reads commission data. We never ask anyone to show it, and its link carries rel="nofollow".
The image is drawn from our live data, so it follows the standing rather than freezing it: if Instacart+ moves up or down a tier, the plaque on your own site says so at our next publish. Nothing is tracked beyond the ordinary web-server log that records any image request.