Independiente · de origen propio · Actualizado 2026-06-15
Best Real Estate CRM (2026)
8 Opciones comparadas en función del precio, el plan gratuito, el cumplimiento normativo y la adecuación a las necesidades, ordenadas de menor a mayor precio. Cada cifra incluye un enlace a la página web del propio proveedor y la fecha en la que la recopilamos; los planes que solo ofrecen presupuesto muestran un guion, nunca una estimación.
Puntos clave
- El más barato: Wise Agent — $49 al mes.
- Con seguimiento: 8 proveedores, datos actualizados hasta el 2026-06-15.
Comparación
| # | Real Estate CRM | Precio de entrada | Gratis | HIPAA | SOC 2 | Ideal para | Fuente |
|---|---|---|---|---|---|---|---|
| 1 | Wise Agent | $49 al mes | No | — | — | individual agents | wiseagent.com |
| 2 | Follow Up Boss | $69 al mes | No | — | Sí | individual agents | followupboss.com |
| 3 | Realvolve | $79 al mes | No | — | — | workflow-focused agents | start.realvolve.com |
| 4 | REsimpli | $149 al mes | No | — | — | real estate investors | resimpli.com |
| 5 | Top Producer | $179 al mes | No | — | — | individual agents | topproducer.com |
| 6 | BoomTown | — | No | — | — | teams | solo para cotizaciones |
| 7 | kvCORE / BoldTrail (Inside Real Estate) | — | No | — | — | brokerages | solo para cotizaciones |
| 8 | Lofty (formerly Chime) | — | No | — | — | individual agents | solo para cotizaciones |
Los precios corresponden a la tarifa mensual de autoservicio más baja publicada en la fecha que figura en la fuente.
Cómo hemos elaborado este informe
Each vendor's official pricing page was re-fetched on 2026-06-15: followupboss.com/pricing, wiseagent.com/pricing.asp, topproducer.com/pricing, resimpli.com/pricing, start.realvolve.com/trial (Realvolve's main realvolve.com pricing table does not render; the campaign trial signup page explicitly states the recurring single-user price), lofty.com/pricing, i.insiderealestate.com/kvcore-pricing, and boomtownroi.com/product-comparison. LionDesk was excluded (discontinued by Lone Wolf in 2025; successor publishes no pricing). REsimpli is included with a note it targets real estate investors, not traditional agents; its published prices are annual-billing monthly-equivalents. Lofty, kvCORE/BoldTrail, and BoomTown publish NO prices (all quote-only); their monthlyUsd is null. Realvolve's $79/mo is the explicit recurring price stated on the official trial signup page after a 14-day free trial; only the single-user tier is verifiable from official sources (team tiers unconfirmed, omitted rather than guessed). Annual discounts taken from official page language ('2 months free' = ~16.7%; 'save 15%' for Wise Agent; REsimpli 'save up to 29%'). All accessedAt 2026-06-15.