RTIC · Updated October 2026
RTIC Soft Pack 30: price & specs
RTIC Soft Pack 30. Every price and spec below is linked to its source and dated — no guesses.
Source: rticoutdoors.com verified ✓ corroborated verify in ledger
The RTIC Soft Pack 30 is listed at $129 on rticoutdoors.com as of 2026-07-25, #3 cheapest of 12 soft coolers (median $159); other retailers may be lower. It earns a Silver Deskmark — 49/100 pay-blind standing, #5 of 12 in class.
Verified Oct 7, 2026 · figures linked to their source in the table below
Cheapest soft coolers: Titan by Arctic Zone 30 Can Zipperless HardBody Cooler — $69.99
Is the RTIC Soft Pack 30 a good buy?
At $129, the RTIC Soft Pack 30 is #3 cheapest of the 12 soft coolers we track, where the median is $159. On the spec sheet, its empty weight of 4 lb is above the median of the 10, and its can capacity of 30 is at the median of the 11.
Specifications
| Price (US) | $129 RTIC official product page (rticoutdoors.com/Soft-Pack-Cooler) displays "$129.00" with the 30 Can size selected. Corroborated by CleverHiker review (July 19, 2025) Quick Specs: "Price: $129" for the "RTIC Ultra-Tough Soft Cooler 30 Can". |
|---|---|
| Brand | RTIC |
| Released | — |
| Can capacity | 30 |
| Volume liters | — |
| Empty weight (lb) | 4 |
| Dimensions inches | 15.5 x 12.75 x 11.5 |
| Ice retention (hr) | — |
| Closure type | waterproof-zipper |
| Exterior denier | — |
| Leakproof | Yes |
| Carry style | shoulder-sling |
| Warranty years | — |
Source: rticoutdoors.com (read 2026-09-17) · corroborated by cleverhiker.com (read 2026-10-07).
How we checked
The RTIC official product page (Soft-Pack-Cooler, marketed as the "Ultra-Tough Soft Cooler") lists a "30 Can Ultra-Tough Soft Cooler" with Dimensions 15.5" x 12.75" x 11.5", Can Capacity 30 Cans, and Empty Weight 4 lbs, plus an "RTIC EZ Waterproof Zipper" and a leakproof/"Built to Float" design; it shows $129.00 for the 30 Can size. The CleverHiker review (published July 19, 2025) confirms the exact model as "RTIC Ultra-Tough Soft Cooler 30 Can" with Price $129, Empty Weight 4 lb, and 30-can capacity. Both pages confirm this is the 30-can variant (offered alongside 20-can and 50-can siblings), not another capacity; volume was only stated in quarts ("14 qt.") so volume liters is left blank, and no explicit ice-retention hours, denier, or warranty figure was disclosed.
Is the RTIC Soft Pack 30 worth it vs cheaper soft coolers?
RTIC Soft Pack 30 against its closest cheaper and pricier soft coolers on the specs that matter — every value sourced. See all 12 ranked
| Product | Price | Can capacity | Empty weight (lb) | Dimensions inches | Closure type | Leakproof |
|---|---|---|---|---|---|---|
| RTIC Soft Pack 30 this | $129 | 30 | 4 | 15.5 x 12.75 x 11.5 | waterproof-zipper | Yes |
| AO Coolers 24 Pack Canvas Soft Cooler | $94.95 | 24 | 3.3 | 17 x 10 x 12 | standard-zipper | No |
| IceMule Pro Large | $134.95 | 46 | 3.2 | 14 x 11 x 21 | roll-top | Yes |
Frequently asked questions
How much does the RTIC Soft Pack 30 cost?
The RTIC Soft Pack 30 has a US price of $129 (RTIC official product page (rticoutdoors.com/Soft-Pack-Cooler) displays "$129.00" with the 30 Can size selected. Corroborated by CleverHiker review (July 19, 2025) Quick Specs: "Price: $129" for the "RTIC Ultra-Tough Soft Cooler 30 Can".), as of 2026-09-17.
How does the RTIC Soft Pack 30 compare on price?
At $129, the RTIC Soft Pack 30 is #3 cheapest of the 12 soft coolers we track, where the median is $159.
What are the RTIC Soft Pack 30's key specs?
RTIC Soft Pack 30 (RTIC): Can capacity 30, Empty weight (lb) 4, Dimensions inches 15.5 x 12.75 x 11.5, Closure type waterproof-zipper, Leakproof. Full sourced spec sheet verified 2026-09-17.
Price of record: $129 at rticoutdoors.com, 2026-07-25. Other retailers may be lower — check the current price:
See RTIC Soft Pack 30 on Amazon As an Amazon Associate we earn from qualifying purchases.Similar soft coolers
Nearest in price — swipe to browse. Every pick sourced and dated.
-
RTIC Ultra-Tough 30 Can -
IceMule Pro Large -
ORCA Wanderer Tote Cooler -
REI Co-op Trail Gate Cooler -
AO Coolers 24 Pack Canvas Soft Cooler -
Pelican Dayventure Sling Cooler -
Titan by Arctic Zone 30 Can Zipperless HardBody Cooler -
Hydro Flask 20 L Day Escape Soft Cooler -
Engel HD30 High Performance Soft Cooler -
YETI Hopper Flip 12 -
YETI Hopper M20
All soft coolers ranked · Open data & methodology · Queryable via MCP
Compare with
Head-to-head
- RTIC Soft Pack 30 vs YETI Hopper Flip 12
- RTIC Soft Pack 30 vs Engel HD30 High Performance Soft Cooler
- RTIC Soft Pack 30 vs IceMule Pro Large
- RTIC Soft Pack 30 vs Hydro Flask 20 L Day Escape Soft Cooler
- RTIC Soft Pack 30 vs Pelican Dayventure Sling Cooler
- RTIC Soft Pack 30 vs AO Coolers 24 Pack Canvas Soft Cooler
- RTIC Soft Pack 30 vs REI Co-op Trail Gate Cooler
Cheaper soft coolers
Step up
- IceMule Pro Large $134.95
- ORCA Wanderer Tote Cooler $157.5
- REI Co-op Trail Gate Cooler $159.95
- Pelican Dayventure Sling Cooler $186.95
- Hydro Flask 20 L Day Escape Soft Cooler $199.95
- Engel HD30 High Performance Soft Cooler $199.99