Best AI Video Generators · pricing · Updated June 2026

Luma Dream Machine pricing (2026)

Luma Dream Machine starts at $30/mo (Plus), across 5 plans. Best for Creative professionals and studios needing multi-model flexibility. Every figure links to Luma Dream Machine's own page and the date we captured it.

At a glance

  • Entry price: $30/mo (Plus) · 20% off with annual billing
  • Free tier: No
  • Compliance: HIPAA — · SOC 2 — · GDPR —
  • Best for: Creative professionals and studios needing multi-model flexibility; Brand campaigns requiring coordinated image + video + audio assets; Commercial production teams with compositing pipelines (EXR output); E-commerce and advertising teams generating product visuals at scale; Teams doing video localization across multiple languages

Luma Dream Machine plans & pricing

All published Luma Dream Machine plans. Sourced per row; quote-only tiers show no price.
PlanMonthlyAnnualBillingNotesSource
Plus $30 −20% flat $30/mo month-to-month; ~$25/mo estimated on annual billing (20% off per page, exact annual amount not published). Includes Luma and third-party image/video models, commercial use. lumalabs.ai
Pro $90 −20% flat $90/mo month-to-month; ~$75/mo estimated on annual billing (20% off per page, exact annual amount not published). Commercial use, edit access for guest collaborators. lumalabs.ai
Ultra $300 −20% flat $300/mo month-to-month; ~$250/mo estimated on annual billing (20% off per page, exact annual amount not published). Highest individual self-serve tier. lumalabs.ai
Team Quote-only custom Contact sales. Team management, shared credits, usage analytics. lumalabs.ai
Enterprise Quote-only custom Contact sales. Enterprise commitments, dedicated training, custom fine-tuning. lumalabs.ai

Last verified 2026-06-14. Prices read directly from lumalabs.ai/dream-machine/pricing on 2026-06-14. Page displays monthly prices and notes 'Save up to 20% with yearly' but does not show the specific annual amounts — annual-equivalent rates of $25/$75/$250 are derived from the stated 20% discount and are estimates, not confirmed figures on the page. Team and Enterprise tiers show 'Contact us' with no published price.

Capabilities

Integrations: Ray 3.2 (Luma's own video model), Uni-1 (Luma's image model), Kling (third-party video model), Veo (third-party video model), ElevenLabs (audio/music generation).

Key features: Ray 3.2 text-to-video and image-to-video generation; Multi-model orchestration: Luma, Kling, Veo, Uni-1 in one platform; Luma Agents: plan, generate, iterate, and refine across a full creative project; Video localization with natural voiceovers and lip-sync (via ElevenLabs); Voiceover and audio track generation; Professional EXR export for compositing pipelines; Shared context maintained across formats and workflows; Guest collaborator edit access (Pro and above); SSO on Team plan; Custom fine-tuning on Enterprise.

Plan limits: No free tier — lowest paid plan is $30/month; Plus: standard usage allocation; Pro: 4x usage vs. Plus; Ultra: 15x usage vs. Plus; Team/Enterprise: shared credits and team management via contact sales; EXR professional export available on higher plans.

Frequently asked questions

How much does Luma Dream Machine cost?

Luma Dream Machine starts at $30/mo (Plus); it has 5 published plans. Verified 2026-06-14.

Is Luma Dream Machine cheaper billed annually?

Yes. Luma Dream Machine publishes a 20% discount for paying annually (on the Plus plan). Verified 2026-06-14.

What are cheaper alternatives to Luma Dream Machine?

Cheaper ai video generators than Luma Dream Machine (entry $30/mo) include Pika at $8/mo, Runway at $12/mo, Descript at $24/mo. Verified 2026-06-14.

Does Luma Dream Machine support HIPAA?

Luma Dream Machine HIPAA support: —. SOC 2: —. GDPR: —.

Does Luma Dream Machine have a free plan?

Luma Dream Machine free tier: No.

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