Website Builders · pricing · Updated September 2026
Shopify pricing (2026)
Shopify starts at $39/mo (Basic) as checked on 2026-09-03, read from Shopify's own pricing page; 3 plans. Best for DTC ecommerce brands at any scale. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $39/mo (Basic) · 25% off with annual billing
- Free tier: No · 3-day trial
- Compliance: HIPAA — · SOC 2 Yes · GDPR Yes
- Best for: DTC ecommerce brands at any scale; Multi-channel sellers (online + in-person + social); Dropshipping and print-on-demand businesses; International sellers needing multi-currency support; Businesses wanting the largest third-party app ecosystem
As of · every figure below links to its source
Shopify plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Basic | $39 | −25% | flat | Month-to-month rate $39/mo; ~$29/mo billed annually (~25% annual discount). Online store with Shopify Payments rate 2.9% + $0.30 online / 2.6% + 10c in-person. | shopify.com |
| Grow | $105 | −25% | flat | Month-to-month rate $105/mo; ~$79/mo billed annually (~25% annual discount). Shopify Payments rate 2.7% + $0.30 online / 2.5% + 10c in-person. | shopify.com |
| Advanced | $399 | −25% | flat | Month-to-month rate $399/mo; ~$299/mo billed annually (~25% annual discount). Lowest Shopify Payments rate 2.5% + $0.30 online / 2.4% + 10c in-person. | shopify.com |
Last verified 2026-09-03. https://www.shopify.com/pricing (official pricing page, accessed 2026-06-13; page renders prices client-side so USD figures corroborated via DemandSage 2026 Shopify pricing guide) Re-verified 2026-09-03 against the live pricing page; published figures unchanged. Cross-checked against demandsage.com.
Price changes
Price on record
$39/moFirst on record 2026-06-27
A new dated entry is stamped here each time the price moves — the record builds itself.
Tracked since June 2026. No change record has cleared two sources yet, so nothing is published on the wire.
Capabilities
Integrations: Shopify App Store (8,000+ apps), Facebook and Instagram Shopping, TikTok Shop, Amazon, Walmart, eBay, Etsy, Google Shopping, Mailchimp, Klaviyo, Shippo, ShipStation, QuickBooks, Xero, Faire (wholesale), Shop Pay, PayPal, Stripe.
Key features: Online storefront with 900+ themes; Shopify Payments (built-in payment gateway); Shop Pay (accelerated one-tap checkout); Shopify POS (in-person retail); Inventory management across multiple locations; Abandoned cart recovery; Multi-currency and multi-language selling (175+ countries); Shopify Capital (merchant funding); Dropshipping and print-on-demand integrations; PCI DSS Level 1 certified; SOC 2 Type II and SOC 3 certified; Shopify Fulfillment Network.
Plan limits: No free plan — paid plans only (3-day trial); Shopify Payments required to avoid additional transaction fees (0.5%–2% with third-party gateways); Advanced plan needed for custom report builder; No native blogging beyond basic Shopify Blog; POS Pro features require additional add-on cost.
Frequently asked questions
How much does Shopify cost?
Shopify starts at $39/mo (Basic); it has 3 published plans. Verified 2026-09-03.
Is Shopify cheaper billed annually?
Yes. Shopify publishes a 25% discount for paying annually (on the Basic plan). Verified 2026-09-03.
What are cheaper alternatives to Shopify?
Cheaper website builders than Shopify (entry $39/mo) include Jimdo at $11/mo, Hostinger Website Builder at $12.99/mo, GoDaddy Website Builder at $14.99/mo. Verified 2026-09-03.
Does Shopify support HIPAA?
Shopify HIPAA support: —. SOC 2: Yes. GDPR: Yes.
Does Shopify have a free plan?
Shopify free tier: No; 3-day free trial.
Shopify vs alternatives
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Display this standing
Shopify currently holds a bronze deskmark here — Rank 6 of 8 · Website Builders. Anyone may show it. There is nothing to apply for, nothing to pay, and displaying it changes no score: the standing comes from the published algorithm and money never touches it.
The image is drawn from our live data, so it follows the standing rather than freezing it: if Shopify moves up or down a tier, the plaque on your own site says so at our next publish. Nothing is tracked beyond the ordinary web-server log that records any image request.