Link Shorteners · pricing · Updated September 2026
Dub pricing (2026)
Dub starts at $81/mo (Business) as checked on 2026-09-02, read from Dub's own pricing page; 3 plans. Best for SaaS companies running affiliate or partner programs. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $81/mo (Business) · 17% off with annual billing
- Free tier: No · 14-day trial
- Compliance: HIPAA — · SOC 2 Yes · GDPR —
- Best for: SaaS companies running affiliate or partner programs; E-commerce brands tracking link-to-revenue attribution; Developer-led teams wanting an open-source, API-first platform
As of · every figure below links to its source
Dub plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Business | $81 | −17% | flat | Annual rate approx $62.25/mo (17% off $75/mo). Month-to-month rate is $75/mo. 10k new links/month, 250k tracked events/month, 500 partners, $2.5k partner payouts/month, 10 users, 100 custom domains, 14-day trial. | dub.co |
| Advanced | $270 | −17% | flat | Annual rate approx $207.50/mo (17% off $250/mo). Month-to-month rate is $250/mo. 50k new links/month, 1M tracked events/month, unlimited partners, $15k partner payouts/month, 20 users, 250 custom domains, 14-day trial. | dub.co |
| Enterprise | not priced monthly | — | custom | Custom annual billing. Unlimited links, events, users, domains. SSO/SAML, audit logs, dedicated success manager. Demo required. | dub.co |
Last verified 2026-09-02. Official pricing page https://dub.co/pricing fetched 2026-06-14. Dub has pivoted to a partner/affiliate link management platform. As of this date the page shows only Business ($75/mo) and Advanced ($250/mo) self-serve plans plus Enterprise (custom). No free tier or Starter/Pro tiers exist on the current pricing page. A third-party article (Zapier, May 2026) referenced older tiers — those were not corroborated by the current official page. Annual billing saves 17% across paid plans. No HIPAA or BAA mention found. Re-verified 2026-09-02 against the live pricing page — Business: $62.25 -> $81; Advanced: $207.5 -> $270.
Price changes
Price on record
$81/moTracked since June 2026. Last recorded move Sep 4, 2026: $62.25 → $81. No change record has cleared two sources yet, so nothing is published on the wire.
Capabilities
Integrations: Stripe, Shopify, Zapier, Make, Google Tag Manager, Segment, Slack, HubSpot, WordPress.
Key features: Partner/affiliate program management with payout tracking; Conversion tracking tied to Stripe and Shopify revenue; Fraud detection (Advanced+); Embedded referral dashboard and Partners API; Open-source codebase (self-hostable).
Plan limits: Business: 10,000 links/month, 250,000 tracked events/month, 500 partners, $2,500 partner payouts/month, 10 users, 100 custom domains; Advanced: 50,000 links/month, 1,000,000 tracked events/month, unlimited partners, $15,000 payouts/month, 20 users, 250 custom domains; Enterprise: unlimited links, events, users, and domains.
Frequently asked questions
How much does Dub cost?
Dub starts at $81/mo (Business); it has 3 published plans. Verified 2026-09-02.
Is Dub cheaper billed annually?
Yes. Dub publishes a 17% discount for paying annually (on the Business plan). Verified 2026-09-02.
What are cheaper alternatives to Dub?
Cheaper link shorteners than Dub (entry $81/mo) include Sniply at $9/mo, T2M at $9.99/mo, Bitly at $10/mo. Verified 2026-09-02.
Does Dub support HIPAA?
Dub HIPAA support: —. SOC 2: Yes. GDPR: —.
Does Dub have a free plan?
Dub free tier: No; 14-day free trial.
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Display this standing
Dub currently holds a bronze deskmark here — Rank 6 of 8 · Link Shorteners. Anyone may show it. There is nothing to apply for, nothing to pay, and displaying it changes no score: the standing comes from the published algorithm and money never touches it.
The image is drawn from our live data, so it follows the standing rather than freezing it: if Dub moves up or down a tier, the plaque on your own site says so at our next publish. Nothing is tracked beyond the ordinary web-server log that records any image request.