Best Rank Tracking · pricing · Updated June 2026
Serpstat pricing (2026)
Serpstat starts at $50/mo (Individual), across 4 plans. Best for budget-conscious agencies. Every figure links to Serpstat's own page and the date we captured it.
At a glance
- Entry price: $50/mo (Individual) · 38% off with annual billing
- Free tier: No · 7-day trial
- Compliance: HIPAA — · SOC 2 — · GDPR —
- Best for: budget-conscious agencies; teams needing keyword research + rank tracking combined; AI search visibility monitoring
Serpstat plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Individual | $50 | −38% | flat | $50/mo monthly; ~$31/mo annually (saves $228/yr). 5 projects, 100 daily searches, 10,000 monthly position checks, 30,000 audit pages. | serpstat.com |
| Team | $100 | −29% | flat | $100/mo monthly; ~$71/mo annually (saves $348/yr). Unlimited projects, 500 daily searches, 50,000-99,999 monthly position checks, 150,000 audit pages. ChatGPT/Claude MCP integration included. | serpstat.com |
| Team x2 | $169 | −24% | flat | $169/mo monthly; ~$129/mo annually (saves $484/yr). Unlimited projects, 1,000 daily searches, 100,000 monthly position checks, 300,000 audit pages. | serpstat.com |
| Agency | $410 | −22% | flat | $410/mo monthly; ~$321/mo annually (saves $1,068/yr). Unlimited projects, 5,000 daily searches, 500,000 monthly position checks, 1,500,000 audit pages. | serpstat.com |
Last verified 2026-06-18. Re-verified at serpstat.com/page/pricing-plans/ on 2026-06-18. Four tiers confirmed at monthly USD: Individual $50, Team $100, Team x2 $169, Agency $410. Annual discount ~27% per published yearly savings. 7-day free trial confirmed (draft had null -> corrected to 7).
Capabilities
Integrations: Google Search Console, Google Sheets, Looker Studio, Airbyte, ChatGPT MCP, Claude MCP.
Key features: AI Platform Monitoring (ChatGPT, Gemini brand tracking); MCP server for Claude and ChatGPT integration; Competitor keyword gap analysis bundled; Site audit included on all plans.
Plan limits: Individual: 5 projects, 10,000 position checks/mo; Team: unlimited projects, 50,000-99,999 position checks/mo; Agency: unlimited projects, 500,000 position checks/mo.
Frequently asked questions
How much does Serpstat cost?
Serpstat starts at $50/mo (Individual); it has 4 published plans. Verified 2026-06-18.
Is Serpstat cheaper billed annually?
Yes. Serpstat publishes a 38% discount for paying annually (on the Individual plan). Verified 2026-06-18.
What are cheaper alternatives to Serpstat?
Cheaper rank tracking than Serpstat (entry $50/mo) include SERPWatcher (Mangools) at $49/mo. Verified 2026-06-18.
Does Serpstat support HIPAA?
Serpstat HIPAA support: —. SOC 2: —. GDPR: —.
Does Serpstat have a free plan?
Serpstat free tier: No; 7-day free trial.
Serpstat vs alternatives
Compare all rank tracking → · Serpstat alternatives → · Open data · MCP
Cheaper rank tracking alternatives
- SERPWatcher (Mangools) from $49/mo