SMS Marketing · pricing · Updated September 2026
Omnisend pricing (2026)
Omnisend starts at $0/mo (Free) as checked on 2026-09-14, read from Omnisend's own pricing page; 4 plans. Best for E-commerce SMBs wanting combined email + SMS at low entry price. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $0/mo (Free)
- Free tier: Yes
- Compliance: HIPAA — · SOC 2 — · GDPR Yes
- Best for: E-commerce SMBs wanting combined email + SMS at low entry price; Brands switching from Klaviyo seeking cost reduction; Shopify/WooCommerce/BigCommerce stores wanting multi-channel automation
As of · every figure below links to its source
Omnisend plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Free | $0 | — | flat | Up to 250 contacts. 500 emails/mo. 500 web push/mo. No SMS included. | omnisend.com |
| Standard | $16 | — | flat | $16/month base for 500 contacts, scaling by contact count. A first-three-months promotion of 30% off was running when this was read — the page prints "$11.20/mo ... -30% ... After 3 months, you will be billed monthly" — which is not the plan's price. 6,000 emails/mo. Unlimited web push. $1 free SMS credit/mo included. SMS overage: $0.009/SMS (for monthly SMS spend $10–$49.99), $0.0085/SMS ($50–$999.99), $0.008/SMS ($1,000–$9,999.99), $0.007/SMS ($10,000+). | omnisend.com |
| Pro | $59 | — | flat | $59/month base for 2,500 contacts, scaling by contact count. The same first-three-months 30% promotion applied when this was read, printing $41.30/mo. Unlimited emails. Unlimited web push. ~3,933 free SMS credits/mo at the 2,500-contact tier. SMS rates same as Standard. | omnisend.com |
| Custom | not priced monthly | — | custom | For 150,000+ contacts or custom needs. Tailored features, account expert, dedicated support. | omnisend.com |
Last verified 2026-09-14. Official pricing page https://www.omnisend.com/pricing/ accessed 2026-06-14. Base prices for lowest contact tier (500 contacts Standard, 2,500 contacts Pro). SMS is usage-based add-on billed on volume brackets, not a flat monthly fee. SoftwareAdvice listed $16/$59 — these appear stale; direct page prices of $11.20/$41.30 used as primary. Re-verified 2026-09-03 against the live pricing page — Standard: $11.2 -> $16; Pro: $41.3 -> $59.
Price changes
Price on record
$16/moTracked since June 2026. Last recorded move Sep 4, 2026: $11.20 → $16. No change record has cleared two sources yet, so nothing is published on the wire.
Capabilities
Integrations: Shopify, Shopify Plus, WooCommerce, BigCommerce, Magento, PrestaShop, Wix, Squarespace, Gorgias, Smile.io.
Key features: Unified email + SMS + web push campaigns in single workflows; AI-powered Forms builder and audience segmentation; Pre-built automation flows for abandoned cart, browse recovery, post-purchase; 200+ native e-commerce integrations including all major platforms; Revenue attribution by channel (email vs SMS vs push).
Plan limits: Free: 250 contacts, 500 emails/mo, 500 web push/mo, no SMS; Standard from $11.20/mo (500 contacts): 6,000 emails/mo, $1 SMS credit/mo; Pro from $41.30/mo (2,500 contacts): unlimited emails, ~3,933 SMS credits/mo; Custom for 150,000+ contacts.
Frequently asked questions
How much does Omnisend cost?
Omnisend starts at $0/mo (Free); it has 4 published plans. Verified 2026-09-14.
Does Omnisend support HIPAA?
Omnisend HIPAA support: —. SOC 2: —. GDPR: Yes.
Does Omnisend have a free plan?
Omnisend free tier: Yes.
Omnisend vs alternatives
Compare all SMS marketing · Omnisend alternatives · True cost of SMS marketing · GDPR-compliant SMS marketing · Open data · MCP
More SMS marketing tools
Related categories
Display this standing
Omnisend currently holds a platinum deskmark here — Rank 1 of 8 · SMS Marketing. Anyone may show it. There is nothing to apply for, nothing to pay, and displaying it changes no score: the standing comes from the published algorithm and money never touches it.
The image is drawn from our live data, so it follows the standing rather than freezing it: if Omnisend moves up or down a tier, the plaque on your own site says so at our next publish. Nothing is tracked beyond the ordinary web-server log that records any image request.