SMS Marketing · true cost · Updated June 2026
The true cost of SMS marketing
What you'll actually pay. Of the 8 SMS marketing tools we track, 2 publish no self-serve price (quote-only), 2 charge usage overages. Here's every tool's entry price and its hidden-cost flags — each linked to its sourced record.
The hidden-cost picture
- No public price: 2 of 8 are quote-only (contact sales).
- Usage overages: 2 charge for going over plan limits.
- Cheapest published: Omnisend from $11.2/mo.
- No overage or setup fee: Klaviyo SMS, SlickText, SimpleTexting, Postscript.
As of · re-verified with each catalog refresh
SMS Marketing — entry price & hidden-cost flags
| Tool | Entry price | Usage overages | Setup fee |
|---|---|---|---|
| Omnisend | $11.2/mo | Yes | — |
| Klaviyo SMS | $20/mo | — | — |
| EZ Texting | $25/mo | Yes | — |
| SlickText | $29/mo | — | — |
| SimpleTexting | $39/mo | — | — |
| Postscript | $100/mo | — | — |
| Attentive | Quote-only | — | — |
| Textmagic | Quote-only | — | — |
Prices and fee terms re-verified with each catalog refresh. Last catalog update 2026-06-15. "Quote-only" means the vendor publishes no self-serve price.
Frequently asked questions
Does SMS marketing have hidden fees?
Across the 8 SMS marketing tools we track: 2 publish no self-serve price (quote-only), 2 charge usage overages. As of 2026-06-15.
What is the cheapest SMS marketing with published pricing?
Omnisend, from $11.2/mo (note: usage overages apply). Verified 2026-06-15.
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