SMS Marketing · true cost · Updated September 2026

The true cost of SMS marketing

What you'll actually pay. Of the 8 SMS marketing tools we track, 2 price on a basis this column cannot carry, 2 charge usage overages. Here's every tool's entry price and its hidden-cost flags — each linked to its sourced record.

The hidden-cost picture

  • Not priced monthly: 2 publish a figure on another basis — usage rates, non-USD, or annual-only.
  • Usage overages: 2 charge for going over plan limits.
  • Cheapest published: Omnisend from $16/mo.
  • No overage or setup fee: Klaviyo SMS, SlickText, SimpleTexting, Postscript.

As of · re-verified with each catalog refresh

SMS Marketing — entry price & hidden-cost flags

Every SMS marketing tool we track, published prices first, unpriced last. Each name links to its sourced pricing record.
ToolEntry priceUsage overagesSetup fee
Omnisend $16/mo Yes
Klaviyo SMS $20/mo
EZ Texting $25/mo Yes
SlickText $29/mo
SimpleTexting $39/mo
Postscript $100/mo
Attentive not priced monthly
Textmagic not priced monthly

Prices and fee terms re-verified with each catalog refresh. Last catalog update 2026-09-14. "Quote-only" means the vendor publishes no self-serve price.

Frequently asked questions

Does SMS marketing have hidden fees?

Across the 8 SMS marketing tools we track: 2 price on a basis this column cannot carry, 2 charge usage overages. As of 2026-09-14.

What is the cheapest SMS marketing with published pricing?

Omnisend, from $16/mo (note: usage overages apply). Verified 2026-09-14.

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