Web Analytics · true cost · Updated September 2026

The true cost of web analytics

What you'll actually pay. Of the 7 web analytics tools we track, 3 price on a basis this column cannot carry, 1 charge usage overages. Here's every tool's entry price and its hidden-cost flags — each linked to its sourced record.

The hidden-cost picture

  • Not priced monthly: 3 publish a figure on another basis — usage rates, non-USD, or annual-only.
  • Usage overages: 1 charge for going over plan limits.
  • Cheapest published: Pirsch Analytics from $6/mo.
  • No overage or setup fee: Pirsch Analytics, Plausible Analytics, Fathom Analytics.

As of · re-verified with each catalog refresh

Web Analytics — entry price & hidden-cost flags

Every web analytics tool we track, published prices first, unpriced last. Each name links to its sourced pricing record.
ToolEntry priceUsage overagesSetup fee
Pirsch Analytics $6/mo
Plausible Analytics $9/mo
Fathom Analytics $15/mo
Simple Analytics $20/mo Yes
Cloudflare Web Analytics quote-only
Google Analytics 4 quote-only
Matomo quote-only

Prices and fee terms re-verified with each catalog refresh. Last catalog update 2026-09-03. "Quote-only" means the vendor publishes no self-serve price.

Frequently asked questions

Does web analytics have hidden fees?

Across the 7 web analytics tools we track: 3 price on a basis this column cannot carry, 1 charge usage overages. As of 2026-09-03.

What is the cheapest web analytic with published pricing?

Pirsch Analytics, from $6/mo. Verified 2026-09-03.

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