Best Email Marketing · pricing · Updated June 2026
ActiveCampaign pricing (2026)
ActiveCampaign starts at $15/mo (Starter), across 4 plans. Best for B2B teams needing deep CRM + email automation. Every figure links to ActiveCampaign's own page and the date we captured it.
At a glance
- Entry price: $15/mo (Starter) · 20% off with annual billing
- Free tier: No · 14-day trial
- Compliance: HIPAA No · SOC 2 Yes · GDPR Yes
- Best for: B2B teams needing deep CRM + email automation; Service businesses using vertical apps (fitness, appointments); Marketers wanting tight data-driven segmentation without enterprise pricing
ActiveCampaign plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Starter | $15 | −20% | flat | $15/mo at 1,000 contacts (annual billing). Limited segmentation, up to 5 actions per automation, standard integrations, 1 user. Price scales with contact band. | activecampaign.com |
| Plus | $49 | −20% | flat | $49/mo at 1,000 contacts (annual billing). Standard segmentation, unlimited automation actions, landing pages, 1 user. Scales with contact band. | activecampaign.com |
| Pro | $79 | −20% | flat | $79/mo at 1,000 contacts (annual billing). Advanced segmentation, unlimited actions, premium ecommerce integrations, 3 users. Scales with contact band. | activecampaign.com |
| Enterprise | Quote-only | — | flat | Quote-only. Premium segmentation, unlimited actions, dedicated account team, 5+ users, custom objects, SSO. Custom pricing required above 50,000 contacts. | activecampaign.com |
Last verified 2026-06-13. https://www.activecampaign.com/pricing (official; prices rendered via contact slider, USD figures at 1,000 contacts corroborated via tekpon.com and encharge.io 2026 reviews) Cross-checked against tekpon.com.
Capabilities
Integrations: Shopify, Salesforce, Calendly, Square, Mindbody, Zapier, Facebook Ads.
Key features: Custom Objects that store integration data for automation/segmentation (not read-only); Active Intelligence autonomous AI for campaign optimization; 1,000+ integrations including vertical-specific (Mindbody, Square Loyalty); Visual drag-and-drop automation builder with unlimited actions on Plus+.
Plan limits: No free plan; 14-day free trial only; Starter: 1 user, up to 5 automation actions per workflow, 1,000 contacts base; Plus: 1 user, unlimited automation actions, 1,000 contacts base; Pro: 3 users, 1,000 contacts base; Enterprise: 5+ users, custom.
Frequently asked questions
How much does ActiveCampaign cost?
ActiveCampaign starts at $15/mo (Starter); it has 4 published plans. Verified 2026-06-13.
Is ActiveCampaign cheaper billed annually?
Yes. ActiveCampaign publishes a 20% discount for paying annually (on the Starter plan). Verified 2026-06-13.
What are cheaper alternatives to ActiveCampaign?
Cheaper email marketing than ActiveCampaign (entry $15/mo) include Brevo at $9/mo, MailerLite at $10/mo, Constant Contact at $12/mo. Verified 2026-06-13.
Does ActiveCampaign support HIPAA?
ActiveCampaign HIPAA support: No. SOC 2: Yes. GDPR: Yes.
Does ActiveCampaign have a free plan?
ActiveCampaign free tier: No; 14-day free trial.
ActiveCampaign vs alternatives
Compare all email marketing → · ActiveCampaign alternatives → · Open data · MCP
Cheaper email marketing alternatives
- Mailchimp from $13/mo
- Constant Contact from $12/mo
- MailerLite from $10/mo
- Brevo from $9/mo