SEO Tools · pricing · Updated September 2026
Ahrefs pricing (2026)
Ahrefs starts at $0/mo (Free) as checked on 2026-09-03, read from Ahrefs's own pricing page; 6 plans. Best for SEO agencies and consultants needing deep backlink data. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $0/mo (Free)
- Free tier: Yes
- Compliance: HIPAA — · SOC 2 — · GDPR Yes
- Best for: SEO agencies and consultants needing deep backlink data; Teams that want a free entry point before committing to paid; Users who want native AI assistant (Claude/ChatGPT) integration via MCP
As of · every figure below links to its source
Ahrefs plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Free | $0 | — | flat | Free plan with limited access to Ahrefs tools. No credit card required. | ahrefs.com |
| Starter | $29 | — | flat | Monthly billing only (annual billing not available for Starter per official Ahrefs blog). Limited keyword and backlink data access. | ahrefs.com |
| Lite | $129 | −16.67% | flat | Monthly billing: $129/mo. Annual billing: 2 free months included, effective $107.50/mo (10 payments × $129 / 12). Includes keyword research, backlink analysis, site audit, rank tracking. | ahrefs.com |
| Standard | $249 | −16.67% | flat | Monthly billing: $249/mo. Annual billing: 2 free months included, effective $207.50/mo. Higher crawl limits, more keyword lists, historical data. | ahrefs.com |
| Advanced | $449 | −16.67% | flat | Monthly billing: $449/mo. Annual billing: 2 free months included, effective $374.17/mo. Advanced features including Looker Studio connectors and higher API limits. | ahrefs.com |
| Enterprise | $1499 | — | custom | Starts at $1,499/mo (monthly) or $14,990/year (annual). Custom limits. Contact sales for specific configuration. Price confirmed by both sources. | ahrefs.com |
Last verified 2026-09-03. https://ahrefs.com/blog/ahrefs-pricing/ (official Ahrefs blog post, updated March 9 2026, confirmed plan names and monthly prices). Corroborated via https://www.getapp.com/marketing-software/a/ahrefs/pricing/ which lists same plan prices. Annual equivalent monthly rates computed from '2 free months' offer (10 payments for 12 months of access). Re-verified 2026-09-03 against the live pricing page; published figures unchanged. Cross-checked against getapp.com.
Price changes
Price on record
$29/moFirst on record 2026-06-27
A new dated entry is stamped here each time the price moves — the record builds itself.
Tracked since June 2026. No change record has cleared two sources yet, so nothing is published on the wire.
Capabilities
Integrations: Google Search Console, Looker Studio, Claude MCP, ChatGPT MCP, IndexNow, Ahrefs API.
Key features: Site Explorer (backlink and organic traffic analysis); Keywords Explorer (2.5B+ keyword database); Site Audit (technical SEO crawler); Rank Tracker (SERP position monitoring); Content Explorer (content research and gap analysis); Web Analytics (first-party, cookieless); Social Media Manager (beta); AI Content Helper; Brand Radar (AI search visibility monitoring); MCP connector for AI assistant integrations.
Plan limits: Free plan: 5,000 crawl credits/month per project, 1M web analytics events/month, 5 AI Content Helper docs/month; Starter: 100 monthly credits, 50 tracked keywords; Lite: 500 credits/month, 2 additional users; Standard and above: unlimited usage on core tools.
Frequently asked questions
How much does Ahrefs cost?
Ahrefs starts at $0/mo (Free); it has 6 published plans. Verified 2026-09-03.
Is Ahrefs cheaper billed annually?
Yes. Ahrefs publishes a 16.67% discount for paying annually (on the Lite plan). Verified 2026-09-03.
What are cheaper alternatives to Ahrefs?
Cheaper SEO tools than Ahrefs (entry $0/mo) include Sitebulb at $18/mo. Verified 2026-09-03.
Does Ahrefs support HIPAA?
Ahrefs HIPAA support: —. SOC 2: —. GDPR: Yes.
Does Ahrefs have a free plan?
Ahrefs free tier: Yes.
Ahrefs vs alternatives
Compare all SEO tools · Ahrefs alternatives · GDPR-compliant SEO tools · Open data · MCP
Cheaper SEO tools alternatives
- Sitebulb from $18/mo
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Display this standing
Ahrefs currently holds a gold deskmark here — Rank 2 of 8 · SEO Tools. Anyone may show it. There is nothing to apply for, nothing to pay, and displaying it changes no score: the standing comes from the published algorithm and money never touches it.
The image is drawn from our live data, so it follows the standing rather than freezing it: if Ahrefs moves up or down a tier, the plaque on your own site says so at our next publish. Nothing is tracked beyond the ordinary web-server log that records any image request.