SEO Tools · pricing · Updated November 2026
Ahrefs pricing (2026)
Ahrefs's paid plans start at $29/mo (Starter) as checked on 2026-11-01, read from Ahrefs's own pricing page; 6 plans. Best for SEO agencies and consultants needing deep backlink data. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $29/mo (Starter)
- Free tier: Yes
- Compliance: HIPAA — · SOC 2 — · GDPR Yes
- Best for: SEO agencies and consultants needing deep backlink data; Teams that want a free entry point before committing to paid; Users who want native AI assistant (Claude/ChatGPT) integration via MCP
As of · every figure below links to its source
Ahrefs plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Free | $0 | — | Flat monthly | Free plan with limited access to Ahrefs tools. No credit card required. | ahrefs.com |
| Starter | $29 | — | Flat monthly | Monthly billing only (annual billing not available for Starter per official Ahrefs blog). Limited keyword and backlink data access. | ahrefs.com |
| Lite | $129 | −16.67% | Flat monthly | Monthly billing: $129/mo. Annual billing: 2 free months included, effective $107.50/mo (10 payments × $129 / 12). Includes keyword research, backlink analysis, site audit, rank tracking. | ahrefs.com |
| Standard | $249 | −16.67% | Flat monthly | Monthly billing: $249/mo. Annual billing: 2 free months included, effective $207.50/mo. Higher crawl limits, more keyword lists, historical data. | ahrefs.com |
| Advanced | $449 | −16.67% | Flat monthly | Monthly billing: $449/mo. Annual billing: 2 free months included, effective $374.17/mo. Advanced features including Looker Studio connectors and higher API limits. | ahrefs.com |
| Enterprise | $1499 | — | Custom / quote | Starts at $1,499/mo (monthly) or $4,490/year (annual). Custom limits. Contact sales for specific configuration. Price confirmed by both sources. | ahrefs.com |
Last verified 2026-11-01. https://ahrefs.com/blog/ahrefs-pricing/ (official Ahrefs blog post, updated March 9 2026, confirmed plan names and monthly prices). Corroborated via https://www.getapp.com/marketing-software/a/ahrefs/pricing/ which lists same plan prices. Annual equivalent monthly rates computed from '2 free months' offer (10 payments for 12 months of access). Cross-checked against getapp.com.
Price changes
Price on record
$29/moFirst on record 2026-06-27
A new dated entry is stamped here each time the price moves — the record builds itself.
Tracked since June 2026. No change record has cleared two sources yet, so nothing is published on the wire.
Corrections to this record
Changes we made to our own record of Ahrefs, newest first: a figure read again on the vendor's page, a plan it no longer lists, a note. None of them is a price change by Ahrefs. Every correction on the site is in the corrections log.
-
Enterprise. Re-read 2026-11-01: the price stands at $1,499. The note said $14,990 a year; the page now reads "starts at 1499 per month, or 4490 per year".
Capabilities
Integrations: Google Search Console, Looker Studio, Claude MCP, ChatGPT MCP, IndexNow, Ahrefs API.
Key features: Site Explorer (backlink and organic traffic analysis); Keywords Explorer (2.5B+ keyword database); Site Audit (technical SEO crawler); Rank Tracker (SERP position monitoring); Content Explorer (content research and gap analysis); Web Analytics (first-party, cookieless); Social Media Manager (beta); AI Content Helper; Brand Radar (AI search visibility monitoring); MCP connector for AI assistant integrations.
Plan limits: Free plan: 5,000 crawl credits/month per project, 1M web analytics events/month, 5 AI Content Helper docs/month; Starter: 100 monthly credits, 50 tracked keywords; Lite: 500 credits/month, 2 additional users; Standard and above: unlimited usage on core tools.
Frequently asked questions
How much does Ahrefs cost?
Ahrefs's paid plans start at $29/mo (Starter), and it lists a $0 plan (Free); it has 6 published plans. Verified 2026-11-01.
Is Ahrefs cheaper billed annually?
Yes. Ahrefs publishes a 16.67% discount for paying annually (on the Lite plan). Verified 2026-11-01.
What are cheaper alternatives to Ahrefs?
Cheaper SEO tools than Ahrefs (entry $29/mo) include Sitebulb at $18/mo. Verified 2026-11-01.
Does Ahrefs support HIPAA?
Ahrefs's public pages do not say whether it supports HIPAA. Its public pages also state GDPR compliance.
Does Ahrefs have a free plan?
Yes — Ahrefs publishes a free tier.
Ahrefs vs alternatives
Compare all SEO tools · Ahrefs alternatives · GDPR claims in SEO tools · Open data · MCP
Cheaper SEO tools alternatives
- Sitebulb from $18/mo
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This standing as a plaque
Ahrefs currently holds a gold deskmark here — Rank 2 of 8 · SEO Tools. Anyone may show it. There is nothing to apply for, nothing to pay, and displaying it changes no score: the standing comes from the published algorithm, which never reads commission data. We never ask anyone to show it, and its link carries rel="nofollow".
The image is drawn from our live data, so it follows the standing rather than freezing it: if Ahrefs moves up or down a tier, the plaque on your own site says so at our next publish. Nothing is tracked beyond the ordinary web-server log that records any image request.