SEO Tools · pricing · Updated October 2026
SpyFu pricing (2026)
SpyFu starts at $39/mo (Basic) as checked on 2026-10-12, read from SpyFu's own pricing page; 3 plans. Best for PPC and paid search teams that need deep competitor ad intelligence alongside SEO data. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $39/mo (Basic) · 25.64% off with annual billing
- Free tier: No
- Compliance: HIPAA — · SOC 2 — · GDPR —
- Best for: PPC and paid search teams that need deep competitor ad intelligence alongside SEO data; Sales and lead generation teams using domain contacts data for outbound prospecting; Small teams or solo practitioners wanting strong competitor analysis at a lower entry price
As of · every figure below links to its source
SpyFu plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Basic | $39 | −25.64% | Flat monthly | Monthly billing: $39/mo. Annual billing: $29/mo (saves $120/year). Includes 100 domain overview PDFs, 10k row data exports, 10k row search results, 250 sales leads and domain contacts, 6 months historical data. | spyfu.com |
| Pro + AI STALE · 2026-09-27 | $119 | −25.21% | Flat monthly | Monthly billing: $119/mo (first month $59 promotional). Annual billing: $89/mo (saves $360/year). Includes 10+ years historical data, 15k weekly tracked keywords, 500 sales leads/domain contacts, unlimited exports, API access, ChatGPT integration, RivalFlow AI. | spyfu.com |
| Team STALE · 2026-09-27 | $249 | −24.9% | Flat monthly | Monthly billing: $249/mo. Annual billing: $187/mo (saves $744/year). Multi-user agency plan with expanded data access and priority support. | spyfu.com |
Last verified 2026-10-12. STALE marks a plan we have not re-checked at its source in over 30 days. 2 of 3 plans above are marked. https://www.spyfu.com/mainpurchase/?page=default (official pricing page; confirmed Basic $39/mo monthly or $29/mo annual, Pro+AI $119/mo monthly or $89/mo annual, Team/Agency $249/mo monthly or $187/mo annual). Corroborated via https://www.getapp.com/marketing-software/a/spyfu/pricing/ (same Basic and Professional monthly prices listed). The Basic plan was read on 2026-10-12 in a browser, after www.spyfu.com had refused our crawler's plain request; see /bot/. Cross-checked against getapp.com.
Price changes
Price on record
$39/moFirst on record 2026-06-27
A new dated entry is stamped here each time the price moves — the record builds itself.
Tracked since June 2026. No change record has cleared two sources yet, so nothing is published on the wire.
Capabilities
Integrations: ChatGPT (SpyFu GPT), Google Search Console, RivalFlow AI, SpyFu API.
Key features: PPC competitor research (ad copy history, spend estimates, keyword bids); SEO competitor keyword overlap analysis; Backlink research and competitor backlink discovery; Rank tracking (SEO and PPC); 18+ years of historical ranking and ad data; Domain lead generation lists (sales prospecting); Custom branded SEO client reports; RivalFlow AI (content gap and optimization tool, Pro+ and Team); SpyFu GPT — ChatGPT integration for AI-powered recommendations; SpyFu API for custom data pipelines; Coverage across 38 countries, 7.2 trillion search results indexed.
Plan limits: Basic: 10,000 row data exports and search results, 100 domain overview PDFs, 5,000 weekly tracked keywords, 250 sales leads, 6 months historical data, 1 user; Pro + AI: unlimited exports and search results, 15,000 weekly tracked keywords, 500 sales leads, 10+ years historical data, 1 user (+$30/additional); Team: unlimited projects and exports, 50,000 weekly tracked keywords, 5 users (+$30/additional), RivalFlow for 5 sites; 30-day money-back guarantee; no free trial; no free tier.
Frequently asked questions
How much does SpyFu cost?
SpyFu starts at $39/mo (Basic); it has 3 published plans. Verified 2026-10-12.
Is SpyFu cheaper billed annually?
Yes. SpyFu publishes a 25.64% discount for paying annually (on the Basic plan). Verified 2026-10-12.
What are cheaper alternatives to SpyFu?
Cheaper SEO tools than SpyFu (entry $39/mo) include Sitebulb at $18/mo, Ahrefs at $29/mo, Mangools at $37.70/mo. Verified 2026-10-12.
Does SpyFu support HIPAA?
SpyFu's public pages do not say whether it supports HIPAA.
Does SpyFu have a free plan?
No — SpyFu publishes no free tier.
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This standing as a plaque
SpyFu currently holds a bronze deskmark here — Rank 5 of 8 · SEO Tools. Anyone may show it. There is nothing to apply for, nothing to pay, and displaying it changes no score: the standing comes from the published algorithm, which never reads commission data. We never ask anyone to show it, and its link carries rel="nofollow".
The image is drawn from our live data, so it follows the standing rather than freezing it: if SpyFu moves up or down a tier, the plaque on your own site says so at our next publish. Nothing is tracked beyond the ordinary web-server log that records any image request.