Session Replay · pricing · Updated November 2026
FullStory pricing (2026)
FullStory lists a $0 plan (Free) and no paid price as checked on 2026-11-01, read from FullStory's own pricing page; 4 plans. Best for Product and engineering teams needing combined replay + analytics. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $0 (Free)
- Free tier: Yes
- Compliance: HIPAA — · SOC 2 — · GDPR Yes
- Best for: Product and engineering teams needing combined replay + analytics; Organizations wanting retroactive analysis without pre-tagging; Teams requiring enterprise-grade data export to warehouses
As of · every figure below links to its source
FullStory plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Free | $0 | — | Flat monthly | Permanent free tier. 30,000 sessions/month, 12 months data retention, up to 10 users. Includes session replay, basic analytics, and debugging tools. No credit card required. | fullstory.com |
| Business STALE · 2026-09-26 | quote-only | — | Custom / quote | Quote-only. Positioned as 'Popular'. Requires demo request. Includes session replay, advanced analytics, and integrations. | fullstory.com |
| Advanced STALE · 2026-09-26 | quote-only | — | Custom / quote | Quote-only. For organizations focused on trend discovery and funnel improvement. Requires demo request. | fullstory.com |
| Enterprise STALE · 2026-09-26 | quote-only | — | Custom / quote | Quote-only. For data science teams building predictive models. Includes SAML SSO, AES-256 encryption, GDPR/CCPA compliance options. Requires demo request. | fullstory.com |
Last verified 2026-11-01. STALE marks a plan we have not re-checked at its source in over 30 days. 3 of 4 plans above are marked. Prices fetched directly from https://www.fullstory.com/pricing/ on 2026-06-14. Free tier (30,000 sessions/month, 12 months retention, up to 10 users) is the only publicly priced plan. Business, Advanced, and Enterprise tiers all require 'Request pricing & demo' — no USD amounts published. No HIPAA or BAA language appeared on the pricing page. Integrations page at directory.fullstory.com references Adobe Analytics, Google Tag Manager, and Segment as named partners.
Price changes
No change record has cleared two sources yet, so nothing is published on the wire.
Capabilities
Integrations: Google Analytics, Google Tag Manager, Google BigQuery, Segment, Salesforce, Intercom, Optimizely, AB Tasty, Qualtrics, Adobe Experience Cloud, Fivetran, Hightouch, Bugsnag, DataGrail, BigCommerce, Help Scout.
Key features: Session replay with DOM playback; Heatmaps (click, scroll, conversion maps); Product analytics (funnels, journeys, retention, path analysis); StoryAI — natural language behavioral data queries; Live session viewing; Mobile analytics (iOS, Android); Guides and Surveys in-product tooling; Developer tools and console/network log capture; Autocapture (FullCapture) — no manual tagging required; Data Layer Capture and server-side events; SAML SSO (Enterprise).
Plan limits: Free tier: 30,000 sessions/month; Free tier: up to 10 users; Free tier: 12 months data retention; Paid plans: session volume and seat count are quote-only (no published caps).
Frequently asked questions
How much does FullStory cost?
FullStory lists a $0 plan (Free) and no paid price; it has 4 published plans. Verified 2026-11-01.
Does FullStory support HIPAA?
FullStory's public pages do not say whether it supports HIPAA. Its public pages also state GDPR compliance.
Does FullStory have a free plan?
Yes — FullStory publishes a free tier.
FullStory vs alternatives
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This standing as a plaque
FullStory currently holds a gold deskmark here — Rank 2 of 7 · Session Replay. Anyone may show it. There is nothing to apply for, nothing to pay, and displaying it changes no score: the standing comes from the published algorithm, which never reads commission data. We never ask anyone to show it, and its link carries rel="nofollow".
The image is drawn from our live data, so it follows the standing rather than freezing it: if FullStory moves up or down a tier, the plaque on your own site says so at our next publish. Nothing is tracked beyond the ordinary web-server log that records any image request.