Reviews Management · pricing · Updated November 2026
Trustpilot pricing (2026)
Trustpilot's paid plans start at $99/mo (Starter) as checked on 2026-11-01, read from Trustpilot's own pricing page; 5 plans. Best for E-commerce brands seeking trusted third-party review credibility. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $99/mo (Starter)
- Free tier: Yes · 14-day trial
- Compliance: HIPAA — · SOC 2 — · GDPR —
- Best for: E-commerce brands seeking trusted third-party review credibility; Businesses wanting consumer-facing review badges with broad recognition; Multi-domain retailers needing per-domain review profiles
As of · every figure below links to its source STALE · 2026-09-03
Trustpilot plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Free | $0 | — | Flat monthly | 50 review invitations/month, 1 user, 1 domain, basic profile. No commitment required. | business.trustpilot.com |
| Starter STALE · 2026-09-03 | $99 | — | Flat monthly | Billed upfront annually ($1,188/yr). 100 review invitations/month, 1 user, 1 domain, 2 widgets, 15 integrations. Available to new customers only with up to $5M revenue. No published month-to-month rate. | business.trustpilot.com |
| Plus STALE · 2026-09-03 | $319 | — | Flat monthly | Billed upfront annually ($3,828/yr per domain). 300 review invitations/month, 3 users, up to 3 domains, 10 widgets, 25 integrations. Each domain priced separately. No published month-to-month rate. | business.trustpilot.com |
| Premium STALE · 2026-09-03 | $799 | — | Flat monthly | Billed upfront annually ($9,588/yr per domain). 1,000 review invitations/month, 10 users, unlimited domains, 21 widgets, 25 integrations, advanced dashboards. Each domain priced separately. No published month-to-month rate. | business.trustpilot.com |
| Enterprise | not priced monthly | — | Custom / quote | Custom pricing, contact sales. Unlimited review invitations, 1,000 users, unlimited domains, 23 widgets, dedicated resources. | business.trustpilot.com |
Last verified 2026-11-01. STALE marks a plan we have not re-checked at its source in over 30 days. 3 of 5 plans above are marked. Official pricing page: https://business.trustpilot.com/pricing — prices confirmed directly. All paid plans require 12-month prepaid commitment. Cross-checked against softwareadvice.com.
Price changes
Price on record
$99/moFirst on record 2026-06-27
A new dated entry is stamped here each time the price moves — the record builds itself.
Tracked since June 2026. No change record has cleared two sources yet, so nothing is published on the wire.
Corrections to this record
Changes we made to our own record of Trustpilot, newest first: a figure read again on the vendor's page, a plan it no longer lists, a note. None of them is a price change by Trustpilot. Every correction on the site is in the corrections log.
-
Enterprise. Re-read 2026-11-01: the plan is still sold by quote. The note said 22 widgets; the page now reads "23 widgets to showcase TrustScore & testimonials 1000 users".
Capabilities
Integrations: Salesforce, HubSpot, Hootsuite, Zendesk, WooCommerce, Shopify.
Key features: Verified consumer review platform with fraud-detection screening on every review; TrustBox widgets to embed reviews on-site and in marketing materials; AI-assisted review replies (Premium and Enterprise); Invitation optimizer and review SEO / AI discovery tools; Market insights and review analytics dashboard.
Plan limits: Free: 50 review invitations/month, 1 user, 1 domain, 1 widget; Starter: 100 invitations/month, 1 user, 1 domain, 2 widgets, 15 integrations; Plus: 300 invitations/month, 3 users, up to 3 domains, 10 widgets, 25 integrations; Premium: 1,000 invitations/month, 10 users, unlimited domains, 21 widgets; Enterprise: unlimited invitations, 1,000 users, unlimited domains; Plus plan includes 14-day free trial; All paid plans billed annually upfront (12-month commitment).
Frequently asked questions
How much does Trustpilot cost?
Trustpilot's paid plans start at $99/mo (Starter), and it lists a $0 plan (Free); it has 5 published plans. Verified 2026-11-01.
What are cheaper alternatives to Trustpilot?
Cheaper reviews management than Trustpilot (entry $99/mo) include NiceJob at $75/mo, Yotpo at $89/mo. Verified 2026-11-01.
Does Trustpilot support HIPAA?
Trustpilot's public pages do not say whether it supports HIPAA.
Does Trustpilot have a free plan?
Yes — Trustpilot publishes a free tier; it offers a 14-day free trial.
Trustpilot vs alternatives
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This standing as a plaque
Trustpilot currently holds a bronze deskmark here — Rank 6 of 7 · Reviews Management. Anyone may show it. There is nothing to apply for, nothing to pay, and displaying it changes no score: the standing comes from the published algorithm, which never reads commission data. We never ask anyone to show it, and its link carries rel="nofollow".
The image is drawn from our live data, so it follows the standing rather than freezing it: if Trustpilot moves up or down a tier, the plaque on your own site says so at our next publish. Nothing is tracked beyond the ordinary web-server log that records any image request.