Sales Intelligence · true cost · Updated September 2026
The true cost of sales intelligence
What you'll actually pay. Of the 9 sales intelligence tools we track, 2 publish no self-serve price (quote-only), 1 price on a basis this column cannot carry, 1 charge usage overages. Here's every tool's entry price and its hidden-cost flags — each linked to its sourced record.
The hidden-cost picture
- No public price: 2 of 9 are quote-only (contact sales).
- Not priced monthly: 1 publish a figure on another basis — usage rates, non-USD, or annual-only.
- Usage overages: 1 charge for going over plan limits.
- Cheapest published: RocketReach from $39/mo.
- No overage or setup fee: RocketReach, Snov.io, Lusha, Hunter, ….
As of · re-verified with each catalog refresh
Sales Intelligence — entry price & hidden-cost flags
| Tool | Entry price | Usage overages | Setup fee |
|---|---|---|---|
| RocketReach | $39/mo | — | — |
| Snov.io | $39/mo | — | — |
| Lusha | $49.9/mo | — | — |
| Hunter | $54/mo | — | — |
| Apollo.io | $59/mo | Yes | — |
| Kaspr | $65/mo | — | — |
| Cognism | quote-only | — | — |
| Seamless.AI | quote-only | — | — |
| ZoomInfo | quote-only | — | — |
Prices and fee terms re-verified with each catalog refresh. Last catalog update 2026-09-12. "Quote-only" means the vendor publishes no self-serve price.
Frequently asked questions
Does sales intelligence have hidden fees?
Across the 9 sales intelligence tools we track: 2 publish no self-serve price (quote-only), 1 price on a basis this column cannot carry, 1 charge usage overages. As of 2026-09-12.
What is the cheapest sales intelligence with published pricing?
RocketReach, from $39/mo. Verified 2026-09-12.
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