Sales Intelligence · pricing · Updated November 2026
Apollo.io pricing (2026)
Apollo.io's paid plans start at $65/user/mo (Basic) as checked on 2026-11-01, read from Apollo.io's own pricing page; 4 plans. Best for SDR teams. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $65/user/mo (Basic) · 25% off with annual billing
- Free tier: Yes
- Compliance: HIPAA — · SOC 2 Yes · GDPR Yes
- Best for: SDR teams; outbound prospecting; email sequences; SMB to mid-market
As of · every figure below links to its source
Apollo.io plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Free | $0 | — | Flat monthly | Forever free. 900 credits per seat per year (75/month), granted monthly, 2 active sequences. Fair-use policy on email reveals. | apollo.io |
| Basic | $65 | −25% | Per user / seat | $65/user/month billed monthly; $49/user/month billed annually ($588/yr). 75 mobile credits/month, 1,000 export credits/month, 5,000 data credits/year. Overages at $0.20/credit. | apollo.io |
| Professional | $99 | −20% | Per user / seat | $99/user/month billed monthly; $79/user/month billed annually ($948/yr). 100 mobile credits/month, 2,000 export credits/month, 10,000 data credits/year. Adds advanced sequences, A/B testing, call recording. | apollo.io |
| Organization STALE · 2026-09-03 | $149 | −20% | Per user / seat | $149/user/month billed monthly; $119/user/month billed annually ($1,428/yr). Minimum 3 users. 200 mobile credits/month, 4,000 export credits/month, 15,000 data credits/year. Adds SSO, advanced permissions, custom roles. | apollo.io |
Last verified 2026-11-01. STALE marks a plan we have not re-checked at its source in over 30 days. 1 of 4 plans above is marked. Pricing fetched from apollo.io/pricing (dynamic table did not render); plan names and prices corroborated via salesmotion.io/blog/apollo-pricing (live, 2026) and multiple 2026 breakdowns consistent with $49/$79/$119 annual and $59/$99/$149 monthly per-seat tiers. Compliance (SOC 2, ISO 27001, GDPR) confirmed on apollo.io/product/security.
Price changes
Price on record
$65/user/moRe-based on record 2026-10-16
A new dated entry is stamped here each time the price moves — the record builds itself.
From 2026-10-16 our record reflects a correction we published, not a vendor price move, so earlier figures are not compared with it.
Tracked since June 2026. No change record has cleared two sources yet, so nothing is published on the wire.
Corrections to this record
Changes we made to our own record of Apollo.io, newest first: a figure read again on the vendor's page, a plan it no longer lists, a note. None of them is a price change by Apollo.io. Every correction on the site is in the corrections log.
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Free. Re-read 2026-11-01: the plan stays free. The note said 900 email credits a year plus 5 mobile and 10 export credits a month; the page now reads "900 credits per seat per year, granted monthly" with no separate mobile or export credits.
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Basic. Price corrected from $59 to $65 (month, billed monthly). This row was last read on 2026-06-18. The Monthly billing side now shows Basic at $65 per seat per month, billed monthly; the Annual side is unchanged at $49. The saving is 25% ($49 against $65). The page reads: "Basic | Take prospecting, outreach & deal management to the next level. | $65 | Per seat per month, | billed monthly". Read in a browser on 2026-09-26.
Capabilities
Integrations: Salesforce, HubSpot, Outreach, SalesLoft, Marketo, LinkedIn, Zapier.
Key features: 270M+ contact database with email and mobile numbers; Built-in sequencing and email campaigns on all plans; AI-powered lead scoring and buyer intent signals; Chrome extension for LinkedIn prospecting.
Plan limits: Free: 75 email credits/month, 5 mobile credits/month, 10 export credits/month; Basic: 1,000 export credits/month, 75 mobile credits/month; Professional: 2,000 export credits/month, 100 mobile credits/month; Organization: 4,000 export credits/month, 200 mobile credits/month; min 3 seats; Credits expire at end of billing cycle, no rollover.
Frequently asked questions
How much does Apollo.io cost?
Apollo.io's paid plans start at $65/user/mo (Basic), and it lists a $0 plan (Free); it has 4 published plans. Verified 2026-11-01.
Is Apollo.io cheaper billed annually?
Yes. Apollo.io publishes a 25% discount for paying annually (on the Basic plan). Verified 2026-11-01.
What are cheaper alternatives to Apollo.io?
Cheaper sales intelligence than Apollo.io (entry $65/user/mo) include RocketReach at $39/user/mo, Lusha at $49.90/user/mo. Verified 2026-11-01.
Does Apollo.io support HIPAA?
Apollo.io's public pages do not say whether it supports HIPAA. Its public pages also state SOC 2 and GDPR compliance.
Does Apollo.io have a free plan?
Yes — Apollo.io publishes a free tier.
Apollo.io vs alternatives
Compare all sales intelligence · True cost of sales intelligence · GDPR claims in sales intelligence · Open data · MCP
Cheaper sales intelligence alternatives
- Lusha from $49.90/user/mo
- RocketReach from $39/user/mo
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Related categories
This standing as a plaque
Apollo.io currently holds a bronze deskmark here — Rank 7 of 10 · Sales Intelligence. Anyone may show it. There is nothing to apply for, nothing to pay, and displaying it changes no score: the standing comes from the published algorithm, which never reads commission data. We never ask anyone to show it, and its link carries rel="nofollow".
The image is drawn from our live data, so it follows the standing rather than freezing it: if Apollo.io moves up or down a tier, the plaque on your own site says so at our next publish. Nothing is tracked beyond the ordinary web-server log that records any image request.