Best Cold Email Outreach · pricing · Updated June 2026
Instantly pricing (2026)
Instantly starts at $47/mo (Growth (Outreach)), across 7 plans. Best for High-volume cold email at agency or startup scale. Every figure links to Instantly's own page and the date we captured it.
At a glance
- Entry price: $47/mo (Growth (Outreach))
- Free tier: No
- Compliance: HIPAA — · SOC 2 — · GDPR —
- Best for: High-volume cold email at agency or startup scale; Teams wanting unlimited mailboxes without per-account fees; Outreach teams needing built-in B2B lead prospecting
Instantly plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Growth (Outreach) | $47 | — | flat | Unlimited email accounts and warmup; 1,000 uploaded contacts; 5,000 emails/month. Month-to-month rate; no published annual rate for outreach-only plans. | instantly.ai |
| Hypergrowth (Outreach) | $97 | — | flat | Unlimited email accounts and warmup; 25,000 uploaded contacts; 100,000 emails/month; premium live support. | instantly.ai |
| Lightspeed (Outreach) | $358 | — | flat | 500,000 emails/month; 100,000 uploaded contacts; SISR private infrastructure. | instantly.ai |
| Starter (Bundle) | $85 | −10% | flat | Billed annually at $85/mo; month-to-month rate is $94/mo. Includes 5,000 emails/month, 1,000 contacts, AI Sales Agent, 450M+ B2B lead database, 1,500 credits/month. | instantly.ai |
| Scale (Bundle) | $175 | −10% | flat | Billed annually at $175/mo; month-to-month rate is $194/mo. Includes 100,000 emails/month, 25,000 contacts, AI Reply Agent, 5,000 credits/month. | instantly.ai |
| Agency (Bundle) | $500 | −10% | flat | Billed annually at $500/mo; month-to-month rate is $555/mo. Includes 500,000 emails/month, 100,000 contacts, 10,000 credits/month, private infrastructure. | instantly.ai |
| Enterprise | Quote-only | — | custom | 500,000+ emails/month; private deliverability network; dedicated account manager. Requires booking a call. | instantly.ai |
Last verified 2026-06-14. Official pricing page https://www.instantly.ai/pricing fetched 2026-06-14, returned full plan data.
Capabilities
Integrations: HubSpot, Salesforce, Pipedrive, Zapier, Slack, Webhooks, API.
Key features: Unlimited email accounts and warmup on all plans; 450M+ B2B lead database with 13 filtering options (Bundle plans); AI Sales Agent, AI Reply Agent, Web Researcher Agent (Bundle plans); Unified inbox (Unibox) across all connected mailboxes; A/Z split testing and deliverability reputation protection.
Plan limits: Growth (Outreach): 1,000 contacts, 5,000 emails/month, unlimited email accounts; Hypergrowth (Outreach): 25,000 contacts, 100,000 emails/month; Lightspeed (Outreach): 100,000 contacts, 500,000 emails/month; Starter (Bundle): 1,000 contacts, 5,000 emails/month, 1,500 credits/month; Scale (Bundle): 25,000 contacts, 100,000 emails/month, 5,000 credits/month; Agency (Bundle): 100,000 contacts, 500,000 emails/month, 10,000 credits/month.
Frequently asked questions
How much does Instantly cost?
Instantly starts at $47/mo (Growth (Outreach)); it has 7 published plans. Verified 2026-06-14.
Is Instantly cheaper billed annually?
Yes. Instantly publishes a 10% discount for paying annually (on the Starter (Bundle) plan). Verified 2026-06-14.
What are cheaper alternatives to Instantly?
Cheaper cold email outreach than Instantly (entry $47/mo) include Woodpecker at $4.8/mo, Mailshake at $25/mo, Saleshandy at $25/mo. Verified 2026-06-14.
Does Instantly support HIPAA?
Instantly HIPAA support: —. SOC 2: —. GDPR: —.
Does Instantly have a free plan?
Instantly free tier: No.
Instantly vs alternatives
Compare all cold email outreach → · Instantly alternatives → · Open data · MCP
Cheaper cold email outreach alternatives
- Smartlead from $32.5/mo
- Lemlist from $31/mo
- Mailshake from $25/mo
- Saleshandy from $25/mo
- Woodpecker from $4.8/mo