Customer Data Platform · pricing · Updated September 2026
RudderStack pricing (2026)
RudderStack starts at $0/mo (Free) as checked on 2026-09-02, read from RudderStack's own pricing page; 4 plans. Best for Engineering-led teams wanting open-source-rooted, warehouse-first CDP. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: $0/mo (Free)
- Free tier: Yes
- Compliance: HIPAA Yes · SOC 2 Yes · GDPR Yes
- Best for: Engineering-led teams wanting open-source-rooted, warehouse-first CDP; HIPAA-regulated organizations (BAA available on Enterprise tier); Companies requiring VPC/private-cloud deployment for data sovereignty
As of · every figure below links to its source STALE · 2026-06-14
RudderStack plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Free | $0 | — | flat | 250,000 monthly events, 16+ SDK sources, 200+ cloud destinations, warehouse destinations, Reverse ETL. Data processing halts after second consecutive overage month. Max 10 team members. | rudderstack.com |
| Starter | $220 | — | flat | 1 million monthly events. Everything in Free plus unlimited tracking plans, email support, 99.95% uptime SLA. Max 10 team members. Overage billed at difference to next tier. | rudderstack.com |
| Growth | $265 | — | custom | Custom volume, contact sales. Includes unlimited team members, unlimited transformations, unlimited Reverse ETL connections, dedicated support. 5-minute warehouse sync. | rudderstack.com |
| Enterprise | not priced monthly | — | custom | Custom pricing, contact sales. Everything in Growth plus Python transformations, Profiles and Data Apps access, HIPAA compliance, SSO, VPC deployment, PII masking, user suppression/deletion API. | rudderstack.com |
Last verified 2026-09-02. STALE · 2026-06-14 Official pricing page https://rudderstack.com/pricing/ accessed 2026-06-14. Third-party aggregators (GetApp, SoftwareAdvice) show a stale '$750/mo' figure — the official page supersedes these. Re-verified 2026-09-02 against the live pricing page — Growth: quote-only -> $265.
Price changes
Price on record
$220/moFirst on record 2026-06-27
A new dated entry is stamped here each time the price moves — the record builds itself.
Tracked since June 2026. No change record has cleared two sources yet, so nothing is published on the wire.
Capabilities
Integrations: Snowflake, BigQuery, Redshift, Kafka, Salesforce, HubSpot, Amplitude, Mixpanel, Google Ads, Facebook Ads.
Key features: 300+ source and destination integrations including Kafka and Azure Event Hubs; Server-side event streaming with 16+ SDK sources; Python transformations (Enterprise) and JavaScript transformations (Starter+); Profiles and Data Apps for warehouse-native identity resolution; VPC deployment option for full data residency control (Enterprise); RudderAI agentic layer for natural-language pipeline management.
Plan limits: Free: 250,000 monthly events, max 10 team members, 1 tracking plan (5 events), community support only; Free: data processing halts after second consecutive overage month; Starter: 1 million events/mo, max 10 team members, 10 JS transformations; Free and Starter: max 10 team members.
Frequently asked questions
How much does RudderStack cost?
RudderStack starts at $0/mo (Free); it has 4 published plans. Verified 2026-09-02.
What are cheaper alternatives to RudderStack?
Cheaper customer data platform than RudderStack (entry $0/mo) include Segment (Twilio) at $120/mo. Verified 2026-09-02.
Does RudderStack support HIPAA?
RudderStack HIPAA support: Yes. SOC 2: Yes. GDPR: Yes.
Does RudderStack have a free plan?
RudderStack free tier: Yes.
RudderStack vs alternatives
Compare all customer data platform · RudderStack alternatives · True cost of customer data platform · SOC 2-certified customer data platform · HIPAA-compliant customer data platform · GDPR-compliant customer data platform · Open data · MCP
Cheaper customer data platform alternatives
- Segment (Twilio) from $120/mo
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Related categories
Display this standing
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