UX Research · pricing · Updated September 2026
UserTesting pricing (2026)
UserTesting publishes no self-serve price (quote-only) as checked on 2026-09-03, read from UserTesting's own pricing page; 3 plans. Best for enterprise UX teams. Every figure below links to its source and the date we captured it.
At a glance
- Entry price: quote-only
- Free tier: No
- Compliance: HIPAA Yes · SOC 2 Yes · GDPR Yes
- Best for: enterprise UX teams; healthcare organizations; large-scale continuous discovery; organizations needing HIPAA compliance
As of · every figure below links to its source
UserTesting plans & pricing
| Plan | Monthly | Annual | Billing | Notes | Source |
|---|---|---|---|---|---|
| Advanced | quote-only | — | custom | Quote only. Test-based consumption or team-based unlimited billing. AI summaries, global panel (60+ countries), SOC2/ISO 27001/GDPR/HIPAA, test builder, unmoderated and moderated tests, sentiment analysis, transcripts, Slack/Teams/Jira/Figma integrations, dedicated CSM. | usertesting.com |
| Ultimate | quote-only | — | custom | Quote only. All Advanced features plus AI test creation, AI-powered analysis, smart tags, Insights Hub, card sorting, tree testing, custom audiences, secure prototype hosting, approval flow. | usertesting.com |
| Ultimate+ | quote-only | — | custom | Quote only. Team-based unlimited plan. All Ultimate features plus Figma plugin, premium custom insights services (onboarding, strategy, delivery, audience sourcing), Premier Support+ with 1-hour Power Sessions. | usertesting.com |
Last verified 2026-09-03. Official usertesting.com/pricing verified 2026-06-19 — all three tiers (Advanced, Ultimate, Ultimate+) are quote-only with NO published prices (all monthlyUsd null). HIPAA + BAA confirmed via UserTesting help center PHI/HIPAA article and usertesting.com/baa. Re-verified 2026-09-03 against the live pricing page; published figures unchanged.
Price changes
No change record has cleared two sources yet, so nothing is published on the wire.
Capabilities
Integrations: Slack, Microsoft Teams, Jira, Figma, FigJam, Miro, Salesforce.
Key features: HIPAA-compliant with BAA for healthcare research; Global panel in 60+ countries for rapid recruitment; AI-powered analysis, smart tags, and Insights Hub (Ultimate+); Both test-based consumption and unlimited team billing models.
Plan limits: All plans are quote-only; no self-serve purchase; No published per-test pricing; Free single test available on website (no platform access); HIPAA PHI collection requires a signed BAA.
Frequently asked questions
Does UserTesting support HIPAA?
UserTesting HIPAA support: Yes. SOC 2: Yes. GDPR: Yes.
Does UserTesting have a free plan?
UserTesting free tier: No.
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Compare all UX research · True cost of UX research · SOC 2-certified UX research · GDPR-compliant UX research · Open data · MCP
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